FOMO, or Fear of Missing Out, is a powerful human emotion that gets people to act. Have you ever thought about the principles behind it and how you can use it to sell more tickets, get more fans to sign up on your mailing list, or to help with your crowdfunding campaign? Today, talk about 6 ways you can use FOMO in your music business.
Resources:
Free book: Music Business Hacks
Episode #51: The Science of Persuasion
#306 - The 2 Most Important Habits for Success in the Music Industry
#305 - Getting Unstuck
#304 - Recap: Being Proactive About Being Reactive
#303 - The Nashville Round: How You Can Make Your Shows Remarkable
#302 - The Buy One Get One Strategy
#301 - When Airlines Break Your Stuff
#300 - How to Get People to Respond to Your Email
#299 - How to Promote Out of Town Shows
#298 - Getting a Logo or Artwork for Your Band
#297 - Travel Rewards for Touring Musicians
#296 - Weekly Recap: The Secret Weapon to Success
#295 - How to Dominate a Niche Market pt. 5: Always Give Value
#294 - How to Dominate a Niche Market pt 4: How to Find Your Niche
#293 - How to Dominate a Niche Market pt 3: What if Your Audience is Too Small?
#292 - How to Dominate a Niche Market pt 2: Smallest Viable Audience
#291 - How to Dominate a Niche Market pt 1: Find a Need
#290 - Terry Crews on Mastering Self-Discipline
#289 - What Successful Artists Do With Their Free Time
#288 - How to Survive Touring in Severe Weather
#286 - Interview: Michael Beinhorn, Producer behind Soundgarden, Ozzy Osbourne, Marilyn Manson, and more
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