FOMO, or Fear of Missing Out, is a powerful human emotion that gets people to act. Have you ever thought about the principles behind it and how you can use it to sell more tickets, get more fans to sign up on your mailing list, or to help with your crowdfunding campaign? Today, talk about 6 ways you can use FOMO in your music business.
Resources:
Free book: Music Business Hacks
Episode #51: The Science of Persuasion
#266 - Integrated Marketing Campaigns and Music
#265 - There's a System For That
#264 - Why You Should Double Your Performance Price
#263 - Why You Should Write Stuff Down
#262 - 5 Ways Artists Can Deal with Stress
#261 - How to Quit Your Day Job
#260 - Show Me, Don't Tell Me in Music
#259 - Weekly Recap: What is Your Vision for a Music Career?
#258 - Interview: How Shannon Curtis Made $25k on a 2 Month House Concert Tour
#257 - How to Repurpose Social Media Content
#256 - How to Use Automated Marketing
#255 - Can Political Rallies Use Your Music Without Your Permission?
#254 - How to Ask Better Questions to Get What You Want
#253 - Warren Buffet's 5/25 Rule and Your Music Career Goals
#252 - 5 Takeaways From Working on a Musical
#251 - Your Post-Success/Failure Plan
#250 - Interview with Tabitha Rhys, Touring Musician Turned Author
#249 - Recap: Redefining What Home is for the Musician
#248 - Battle of the Bands and the Elections
#247 - The World's Worst Band Manager
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