Your Digital Marketing Coach with Neal Schaffer
Business:Marketing
As we approach the end of the year, it's time to do an audit of our digital and social presence. One of the audits that I recommend you do on an annual basis is for all of the technology you use to support your marketing infrastructure to help you Maximize Your Social Influence. I intended this episode to be more comprehensive, but there are so many tools and apps that I would recommend, after going through Content Management Systems and WordPress plugins, I decided to divide this into a two-part series.
Even if you are not using WordPress or you think you have all of the plugins you need, I highly recommend you give this episode a listen so that you can hear about some functionality that your current website might not have!
Links for Select Tools Mentioned in the Episode:
Ad Inserter: https://wordpress.org/plugins/ad-inserter/CoSchedule: https://nealschaffer.com/coschedule [affiliate link]Fanciest Author Box: https://fanciestauthorbox.com/Featured Images in RSS for Mailchimp & More: https://wordpress.org/plugins/featured-images-for-rss-feeds/Link Whisper: https://nealschaffer.com/linkwhisper [affiliate link - use code neal15 for a 15$ discount]LuckyWP Table of Contents: https://wordpress.org/plugins/luckywp-table-of-contents/Monarch Plugin: https://www.elegantthemes.com/plugins/monarch/OneSignal Push Notifications: https://wordpress.org/plugins/onesignal-free-web-push-notifications/PublishPress Revisions: https://wordpress.org/plugins/revisionary/Q2W3 Fixed Widget: https://wordpress.org/plugins/q2w3-fixed-widget/ShortPixel Image Optimizer: https://wordpress.org/plugins/shortpixel-image-optimiser/URL Shortener Pro by MyThemeShop: https://mythemeshop.com/plugins/url-shortener-pro/WP Meta and Date Remover: https://wordpress.org/plugins/wp-meta-and-date-remover/WP Rocket: https://nealschaffer.com/wprocket [affiliate link]Yoast SEO Premium: https://yoast.com/wordpress/plugins/seo/Previous Episodes Mentioned:
187: What If I Told You You Already Had Enough Content to be Successful?91: Announcing the Social Tools Summit71: Neal's Fave Social Media Productivity Tips & Tools28: How to Audit Your Social Media PresenceReference Links for Neal Schaffer:
Contact Me about My Fractional CMO Consulting Services: https://nealschaffer.com/contact/Learn more about this podcast: https://nealschaffer.com/maximize-your-social-influence-podcast/The Age of Influence Free Preview: https://nealschaffer.com/age-of-influence-previewWhy You Need to Invest in Content Longevity and Discoverability Going Forward
Why Understanding Your Audience's Pain Point is the Secret to Digital Success [Mitchell Levy Interview]
Influencer Marketing for Search Engine Optimization: Building Backlinks for SEO
How Networking Helps You Scale Your Business [Philip VanDusen Interview]
How to Optimize Your Content Publishing on Your Blog and Social Media
Why Every Entrepreneur Should Publish a Book [Josh Steimle Interview]
The What, Why, and How of Podcasting
WHY You Need to and HOW to RESET Your Marketing TODAY [Jay Baer Interview]
The 11 Blogging Mistakes Your Business Might Be Making
Corona Marketing - What Marketers Need To Know Now [Joe Pulizzi Interview]
Why I am Investing Time in Being Interviewed on 100 Different Podcasts
How to Rethink Innovation to Grow Your Business [Carla Johnson Interview]
My Guide to Help You Maximize LinkedIn for Your Business
Navigating the Marketer's World of Constant Change: How to Thrive During a Pandemic [Ken Fitzpatrick Interview]
How to Gain More Experience - and Yield More Influence - in Social Media
Why Earned Media is More Important Than Ever During a Pandemic [Valerie Christopherson Interview]
How to Leverage Your Employees as Influencers
What You Need to Do Today to be Successful on Instagram [Ace the Gram Interview]
How to Gain Clear Visibility into Your Digital and Social Media Marketing Activities
The Many Ways to Become an Influencer Today [John Lee Dumas Interview]
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
eCommerce Fastlane: Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips