Is your brand all over the place? Or are you tired of feeling stuck in the same old personal brand routine? Personal branding master Erik Cabral is spilling his secrets - and it's easier than you think!
Erik is dropping some serious gold, as he shares his top tips for developing a brand people actually connect with. First up, look within to uncover your true self. Next, he teaches how to leverage your strengths when sharing your brand. Not everyone is cut out for video - find your superpower medium! And finally, the key to lasting trust - follow through on promises!
Here are some power takeaways from today’s conversation:
Gain clarity on your core values and message
Leverage your strengths in communication delivery methods
Make promises to solve problems for your clients and community
Episode Highlights:
[00:05] Clarity in Communication
Without taking the time for self-reflection to understand your core values and beliefs, how can you expect others to understand your message? The first step is gaining clarity on who you are through meditation and introspection. With a strong foundation of self-awareness, you can then focus on crafting a message that clearly communicates what you stand for to your audience. Having clarity about yourself allows you to navigate life's challenges with confidence and solve problems from a place of authenticity.
[01:31] Leveraging Your Strengths in Delivery
Focus on your natural strengths when choosing a communication method like podcasting, writing, or video. Not everyone is comfortable in front of a camera, so it's key to leverage formats that play to your talents. The options range from written content like blogs and newsletters to audio-only mediums. Go "all in" on your strongest delivery approach rather than spreading yourself too thin across multiple channels. By understanding your unique abilities and preferred styles of conveying information, you can authentically connect with your audience through the right vehicles.
[02:51] Keeping Your Promise
Make clear promises to your audience and be sure to follow through. Whether it's clients, family or friends, people expect commitments when interacting with brands and individuals. Think about how you uniquely solve problems for others and the assurances you can provide. By living up to the promises you make through effective clarity and delivery, you can develop meaningful connections and serve your community with confidence.
Resources Mentioned:
Entrepreneurs Circle podcast is an On Air Brands production.
On Air Brands is one of the leaders for launch, production, and promotion of top-rated business and real estate investing podcasts. Reach out to On Air Brands here ---> info@onairbrands.com
Learn more at: www.onairbrands.com
Find and follow Erik at: www.erikcabral.co
Download Erik's FREE GUIDE to podcasting at: www.erikcabral.co/guide
Check out this show and previous inspiring guests at Entrepreneurs Circle in Apple Podcasts.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/erikecabral/message Support this podcast: https://podcasters.spotify.com/pod/show/erikecabral/supportE177: Redneck Resilience: A Countryboy’s Journey to Prosperity with James Webb
E176: Audio Journal Entry - Get Out There!
E175: Achieving Dreams and Working on Goals That Matter with Michael Nelson
E174: Giving People an Opportunity to Live Their Dream Through Trading with Rosetta Bryson
E173: The Art of Saying No to Everything with Daniel Del Real
E172: Getting in Your Game Playing Mindset to Become a Champion in Life with Rodney Flowers
E171: Helping Families in the Adoption Process Through Syndication with Whitney Sewell
E170: Building a Remote Workforce That Becomes an Advocate for Your Brand with Deniero Bartolini
E169: Giving Small Investors the Billionaire’s Advantage Through Blockchain with Edward Rodriguez
E168: Creating Your Personal Board of Directors with Investopedia’s Caleb Silver
E167: Bulletproof Your Life Through Embracing Failures with Chaz Wolfe
E166: Achieving Financial Freedom with Arianne Lemire
E165: Embracing Your Unicorniness with Jason Tharp
E164: From Cruise Ships to Real Estate Investing with Dani Lynn & Flip Robinson
E163: Breaking Down Success into Micro Definitions with Amber Fuhriman
E162: The Benefits of Seller Financing Plus More Business Strategies with Brian Beers
E161: Hitting Higher Goals from Being Stagnant at $10-Million with Habib Salo
E160: Understanding Real Estate Cycles and Trends with Arn Cenedella
E159: How to Rise Above Your Fear of Success with Amanda Rabideau
E158: The Art and Science of Gift Giving with John Ruhlin
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Organic Marketing Simplified: Effective podcasting strategy for growth and monetization
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show