LinkedIn now has nearly 740million members, & over 55million registered companies.
Microsoft bought Skype in 2011. They then bought LinkedIn in 2016. They’ve had the ability to bring in video technologies to LinkedIn for years now.
So why the delay?
At the beginning of 2020 saw the massive rise of Zoom, from a little heard-of video conference app, to global powerhouse, exponentially increasing their user base in a very short space of time thanks to the pandemic.
With LinkedIn bringing their own version out now, is it too little too late? What new features will they be bringing to the party?
Even with the massive user base LinkedIn has, will it be enough for their own video conferencing platform to thrive when there’s so much other competition out there who may, arguably be doing it better, and easier?
Or are they just playing catchup?
We explore all the above in this episode, and also offer some top tips as to how to get the best out of LinkedIn generally, to maximise your business success on the platform.
Resources:
https://www.searchenginejournal.com/linkedin-launches-native-video-meetings/416388/#close
https://kinsta.com/blog/linkedin-statistics/
https://techcrunch.com/2021/08/31/linkedin-is-scrapping-its-stories-feature-to-work-on-short-form-video/
Brought to you by Brummies Networking, the home of free, stripped-back business networking.
https://brummies-networking.co.uk
Brummies Networking on Twitter: @brummiesnet
BrumPod on Twitter - @brumpod
Produced by Audio Shed - https://audioshedpodcaststudio.co.uk
Twitter: @audioshedstudio
Music by Birocratic - birocratic.com
Twitter: @birocratic
BrumPod - The UK Small Business Podcast. BrumPod is designed for small businesses, because 2/3 of the hosts are small businesses! Our goal is to bring you topics that affect you as a fellow small business owner directly; everything from website tools and technology, changes in regulations, business networking tips, business growth.
BrumPod Hosts:
Richard Heathcote (Voice Over Artist) - https://www.richardheathcote.co.uk
Iwan Thomas (Business Coach) - http://www.iwanthomasassociates.co.uk
Jason Jones (Self Storage) - https://www.accessstorage.com
Are You A Specialist Or A Generalist?
When Plans Change - Be Adaptable (Including Us)
BrumPod045: Returning To Normal - And The Return Of Our In Person Events!
BrumPod044: Keeping The Passion Alive Within Your Business - The Benefits Of Outsourcing
BrumPod043: Networking In The Virtual World: Clubhouse & Its Clones
BrumPod042: The Real Dragon’s Den - Investing In Small Business
BrumPod041: How Important Is Hope?
BrumPod040: How Important Is Email - And Are You Too Reachable?
BrumPod039: Can You Run A Business Using Free Or Low Cost Software?
BrumPod038: Do You Need A Wristband To Tell Your Boss You’re Unhappy?
BrumPod037: New Year Updates - It’s Been A Hell Of A Year And It’s Only Been A Fortnight
BrumPod036: Xmas Special & Predictions for 2021
How Will The Upcoming Clean Air Zone Affect The Birmingham Business Community?
BrumPod034: The Future Of The Electric Car - Is It Right For You? A Deep Dive With A Motoring Journalist
BrumPod033: The Network Shoutout Episode - This Time It's All About You!
Brumpod032: Brummies Jobs Exchange And How We Can All Help Each Other Throughout Lockdown 2 And Beyond
BrumPod031: Midlands COVID Update, New iPhone Launch & 5G Expansion PLUS How To Support Local Small Businesses
BrumPod030: Decoding The Winter Economy Plan with Alistair Hayward-Wright
BrumPod029: PR vs Marketing - What's Right For You? Setting Up An Agency During A Pandemic! Plus How To Deal With Negative PR
BrumPod028: Lisa Brown from Lisa B Interior Design - The Design Industry During Covid, And Are The General Public Creative?
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