I’m here to tell you you DON’T need to be a professional copywriter or even a natural writer to DIY your copy. Of course, hiring a professional is easier, but it’s expensive, so if you’re not there yet, I’ve got some tips that will hopefully help you to write confident, effective and on-brand copy in the meantime. These are the mistakes that I see ALL the time when it comes to copy, and the biggest traps that I fell into... before I knew what I was doing.
It’s not always going to be easy to write your own copy — and you will stare at the blinking cursor a lot — but if you can at least focus on avoiding these mistakes, you’ll be so much better off.
In this episode, I cover:
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