SocialMinds - A Social Media Marketing Podcast
Business:Marketing
There’s a lot of conflicting advice about business as usual content, or real-time marketing. Its value is widely questioned but many brands find a need for it nevertheless. In this episode, we’re joined by Twitch’s director of social media (EMEA) to discuss the merits of being always-on. Whether it’s scheduling content in advance or reacting to current trends, Twitch has crafted a strategy that works, which Monica shares with us in this discussion. In this, we talk about how to stay inspired, where to allocate your resource for best results, and how to use what you already have. Plus we find out more about Twitch streams and the platform’s creator community for brands.
Ep. 252 - Oatly: How to Keep Your Creative Edge as the Brand Matures| Sarah Sutton, Global Media Director – Oatly
Ep. 251 - Deconstructing a Captivating Campaign: SharkNinja & SocialChain | SocialMinds LIVE 2024
Ep. 250 - Building Robust Measurement: Angie French, SocialChain & Brave Bison | SocialMinds LIVE 2024
Ep. 249 - SOCIAL IN SIX [083]
Ep. 248 - Building Engaging Campaigns: With Meta, LinkedIn & Pinterest | SocialMinds LIVE 2024
Ep. 247 - Building Communities at Scale: With American Express Global Business Travel, MOB & SocialChain | SocialMinds LIVE 2024
Ep. 246 - Building a Brand Worth Talking About: With Oatly’s Sarah Sutton | SocialMinds LIVE 2024
Ep. 245 - SOCIAL IN SIX [082]
Ep. 244 - Surreal: How To Make People Care About Product | John Thornton
SocialMinds Live is back, and we’re heading to London!
Ep. 243 - SOCIAL IN SIX [081]
Ep. 242 - Sidemen: Managing One of YouTube’s Biggest Entertainment Properties | Jordan Schwarzenberger
Ep. 241 - SOCIAL IN SIX [080]
Ep. 240 - Booking.com: How to Differentiate Your Brand in a World of Choice | Laura Kaye
Ep. 239 - SOCIAL IN SIX [079]
Ep. 238 – Pinterest Predicts: Spotlight on Trends for 2024 | Louise Richardson
Ep. 237 - Our Top 5 Nuggets of Wisdom From SocialMinds’ 2023 Season
Ep. 236 - Mob: How to Stand Out in the Busiest Social Spaces | Jake Gauntlett
Ep. 235 - SOCIAL IN SIX [078]
Ep. 234 - Reddit: How Community Recommendations Lead to Repeat Purchases | Yvonne Quinn, Head of International Marketing
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