The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)
Business:Marketing
Just because your business uses social media to connect with clients, doesn’t mean it has to feel like a business only in it for the money.
Maggie Patterson understands the power of building real relationships through social media and walks us through how her rebellious nature became the foundation of her personal brand, her approach to Instagram, how speaking her mind has impacted her social media growth, and advice for being yourself in your business!
In this podcast episode, we share:
Why Maggie’s personal life philosophy mirrors her approach to business Maggie’s reason for choosing Instagram as her go-to social media platform Common practices social media has normalized even though they’re not best practices Suggestions for having clear, transparent, and BS-free marketing The benefits of a no-BS business approach Maggie’s experience with Instagram Reels and content strategy for Instagram Stories
Memorable Quotes:
“I created this brand and I know there’s room for my voice in the market.” “A count-down timer...is not necessary when you do your marketing in a way that’s ethical, and thoughtful and builds real relationships.” “Observing what’s happening in real-time for you and your audience or a trend you’re seeing, and then pulling in past content can really save you a lot of time.” “I just want people to get paid. And do it in a way that’s ethical and we can all go to bed and sleep at night and feel good about what we’re doing in the world!”
About Maggie:
Maggie Patterson is the editorial director at Scoop Studios and the creator of Small Business Boss. With two decades of experience, Maggie has spent her entire career in client services and has been a successful entrepreneur for over 15 years. Today, she works with consultants, creatives and agency owners to help them implement smart strategies for business growth using proven marketing, sales, and client experience tactics. She’s the host of the BS-Free Service Business podcast, has been on stage at events such as New Media Expo, Podcast Movement, and the Conquer Summit, and her work has been featured in leading publications such as Entrepreneur.com, Fast Company, and Virgin.com.
Connect with Maggie:
Website
Links Mentioned:
Freebie: Doubling Your Freelance Income
Maggie’s article -The Dark Side of Online Business
Rachael Kay Albers (RKA)
Savvy Social School: Everything you need to increase visibility, growth, and engagement on social media
Is It Time To Quit Twitter?
Instagram Broadcast Channels: Worth It For Your Business?
2023 TikTok Updates For Businesses
The Biggest Surprises from the 2023 Rival IQ Social Media Report
Live Video On TikTok for Personal Brands with Lindsay Johnson
4 Social Media Experiments I’m Trying This Year
BS-Free Business Advice with Maggie Patterson
Protecting Your Privacy on Social Media with Lanie Lamarre
How ChatGPT Can Empower Marketers, Small Business Owners, and Brands
How ChatGPT Is Changing Social Media Forever
How To Write Better Social Media Posts with Marisa Corcoran
Diversity, Equity, and Inclusion in the Workplace with Deanna Singh
How Leaders Live Out Their Values At Work And On Social Media
LinkedIn Branding & Engagement Strategies with Renée Lindo
How To Build A Business Community On LinkedIn with Shannon Siriano Greenwood
Leveraging LinkedIn For Business Growth in 2023
Tapping Into The Most Powerful Area of Social Media: Community!
My Big Three Tips For Growing On LinkedIn with Annie Franceschi [Branding with Friends Podcast]
How To Burnout-Proof Your Social Media Marketing with Jonah Cohen [Spotlight by Teachable Series]
The Smart Way To Market on Social Media with Tara McMullin [What Works Podcast]
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
The Goal Digger Podcast