It’s a brand new year and a brand new series all around building customer loyalty!
In this episode we are joined by industry expert and #1 Shopify Loyalty Program voted by G2, Fiona Stevens from LoyaltyLion.
Fiona is a loyalty marketing expert and in this episode, she shares some crucial insights, tips and knowledge on WHY you need to build customer loyalty in 2024, and HOW you can do it.
If you’re looking to grow you business in 2024, this episode is for you!
Want to find out more about LoyaltyLion? They are offering WWS listeners an exclusive 20% discount on the first year of any plan. To claim your free offer, go to loyaltylion.com/win
Key takeaways:
0:00 Introduction
3:38 How to Engage with Shopify's Webinars
5:06 What is Loyalty in Business?
7:57 Loyalty Programs
13:53 Beyond Discounting: The Christian Brand
15:37 Brand Value Destruction
17:29 Black Friday Marketing: Over- discounting
21:24 Build Loyalty Through Social Media
25:23 The challenge of marketing on a web page
27:05 How to Plan for Black Friday and Cyber Week in 2024
27:46 How to get that second order?
30:09 How to Win Back Customers in January
39:10 One of the biggest contributors to e-commerce growth is supermarkets
45:48 Content Creation to build loyalty
48:17 How to reach LoyaltyLion
Website: https://winningwithshopify.com
YouTube: https://www.youtube.com/@winningwithshopify
Instagram: https://www.instagram.com/winning_with_shopify
TikTok: https://www.tiktok.com/@winningwithshopify
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The Best Research Tool in 2020 - CEO of Scrunch - Danielle Lewis
Both Sides of the Story - Shopify merchant and Influencer - Alexandra Jimenez
Sneak Peek - Andrew Wakefield on Driving More Sales with Video/Photo Reviews On Your Shopify Store
Successful Shopify Merchant & Super Influencer Nicole Shiraz Talks How To Sell
The Rules To Step Into Real Success
Does Your Theme Suck? Here's What You Need To Know
Black Friday Marketing Ideas to Boost Your Sales
The Future Is Here - How To Sell Via Voice Activated Search With Alexa Voice
Personalize The Shopping Experience For Your Shopify Customers
How To Sell Your Shopify Store For Six, Seven, and Eight Figures with Brad Wayland
How A Newbie Shopify Merchant Finally Started To Succeed
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Free Bonus Sales The Easy Way With Ruth Even Haim
30 Email Marketing Mistakes and How To Avoid Them
Best email ideas for your eCommerce Store
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7 Day Email Challenge - Get More Signups, Send More Emails, Make More Sales
Stop Chasing Bright Shiny Objects
Email and Other Great Marketing Advice - Another Coaching Session with Nicole from Modrec - session 3 part 1
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