Business Infrastructure - Curing Back Office Blues
Business:Entrepreneurship
We kicked off this season of international business in Nigeria. Our next stop is in Ireland – a small, but powerful nation considering its gateway position to the European Union.
Martina Goss, a certified lean startup coach, is our guide. She’s brilliantly transformed her career from a certified accountant crunching numbers for existing businesses to a trusted advisor for startups. Her mission is to save startups from the pains of wasting time, effort, and money on businesses doomed to fail. She does this through a rigorous idea validation process.
In this episode, Martina shares what happens next with businesses that have successfully passed the idea validation “sniff test.” This includes her specific process for helping these startups establish the foundation for profitability and manageable growth using elements of business infrastructure and the LEANSTACK model.
She also explains why Ireland is a hotspot for establishing a European headquarters location, how you can start a business in Ireland, and where you can find Irish businesses to establish an import/export strategic partnership.
There’s so much more to Ireland than shamrocks, pubs, and leprechauns. Discover how relationships you build can give access to the entire European Union population of 447M people!
📝 Links to Martina’s Resources: https://www.eqbsystems.com/podcast/223-international-business-doing-business-in-ireland-with-martina-goss
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013: The Process of Networking with Corey Moore
012: How to Find the Right Person for Your Process Improvement Initiative with Tony Curtis
011: The Benefits of Backpacking on Your Small Business with Tim Walter
010: Cybersecurity & Small Business: What You Need to Know with Gary Vause, II
009: Business Coaching vs. Consulting – 9 Tips for Choosing the Right Type of Guidance with Latarsha Horne
008: The Lean Methodology: What It Is & How to Apply It to Your Small Business with John M. Kamp
007: Staffing Up While You Scale Up: Tips for Getting the Help You Need When You Need It with Essie Escobedo
006: How Can I Implement Business Infrastructure in My Company?
005: Where is Business Infrastructure Needed in Small Businesses?
004: When is Business Infrastructure Needed?
003: Who Exactly Is Business Infrastructure For?
001: What is Business Infrastructure and Who Are You to Tell Me About It?
002: My Business is Small...Why Does It Need Business Infrastructure?
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