On this episode of the Business of Betting Podcast, Jason is joined by Matthew Trenhaile. In a bit of a twist on the standard format, the guest is the one asking the questions to our host!
Hear them discuss:
02:14 - The Smarkets origin story, and why Jason thought an exchange was needed
08:32 - How Smarkets almost became a social betting platform, and the role that social features play in the exchange experience
13:03 - The Betafir API, developer ecosystems, and why Smarkets currently operates as a "closed garden" platform
21:44 - The backstory of how Smarkets came to be its own market maker, and the challenges that came with that
29:22 - Whether the value proposition of exchanges will ever become broadly appealing to recreational bettors
37:31 - The allure of pivoting to B2B for exchanges and syndicates
47:18 - The challenges of offering political betting markets
52:23 - Trading on Betfair in the early days
60:58 - What Matthew wants to be when he grows up
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This episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.
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E33 - Betting Contests with Vegas Matty
E32 - Corporate Bookmaking with Sally Snow
E31 - Pro Sports Trading with Ryan Carruthers
E30 - Bookmaking with Natalie Hinkley
E29 - Betting and Investing with Dr. Ziemba
E28 - Betting on Tennis
E27 - Gambling Psychology
E26 - Pinnacle's Director of Trading
E25 - Harry Findlay - High Profiled Betting Expert
E24 - Global Betting - Chalkline Sports CEO
E23 - esports Betting - Unikrn CEO
E22 - NFL expert - The Quant Coach
E21 - Can you lose money picking 60% winners?
E20 - Inside the Secret Betting Club
E19 - Professional Punter from Humbleton
E18 - PropSwap - Hedging your bets in Vegas
E17 - Professional Punter and Racing Analyst
E16 - Poker Pro Player and 2011 WSOP Bracelet WInner
E15 - US Sports Betting & NFL Betting Expert
E14 - Bitcoin Sports Betting
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