Vertical Videos Win
Vertical videos or square videos. Facebook feed or stories and Instagram feed or stories: which gives more clicks and cheapest price.
A doctor's perspective live at ZhuZhou...
Vertical Videos Win
Vertical videos or square videos. Facebook feed or stories and Instagram feed or stories: which gives more clicks and cheapest price.
A doctor's perspective live at ZhuZhou train station. Yeah, just traveling around in a bunch of these at the same time, if you haven't figured it out at a Subway sandwich and Pizza Hut and a KFC hazelnut coffee, yeah, that's the kind of Western food that I can get when I travel can't get a good steak so and where I live, I can get as like a fried chicken sandwich. So like, when I go out, sometimes I indulge awesome things.
This time, it's social by buffer, does vertical videos do better? I'm gonna throw out some stats, and not gonna be 100% accurate. I'm not taking that many details. I'm just saying like, you know, bigger, smaller, but square outperforms landscapes. They've already figured that out, because it captures about 70% more real estate, you get about 35% more views and 100% more watching. That's huge.
So they're like, well, let's compare vertical videos to
square videos. And what they found is vertical does drive more views for less
expensive by like 68% on Facebook, compared to Instagram, but Facebook stories
were 50% less cost per click, but they did actually cost more for your generic
feed. So I guess you gotta keep that in mind, depending what your point of the
advertisements for verticals, again, got more views and long interaction on the
Instagram feed. But it was cheaper on the story.
So did you catch that stories was more getting more clicks
for cheaper on Facebook, but it was more expensive to get views on Facebook and
an Instagram the feed got more views and longer Instagram and it was cheaper
and stories and they also found at the look and all of this organic produce
videos like shooting it from your phone, of course in vertical now square or vertical.
But technically verticals winning produces more views at
less costs than a highly produced, you know with intros and good transitions.
But in another study, there's no significant difference between professionally
produced are the average guys video. So that's good news for us who just like
to do it and don't have the the ability or the desire to spend the time and
money to make them super crisp.
Nowadays, you do have some good apps on your phone where if
you were to go to Fiverr and get like a five second intro, you could probably
just add it to your videos real fast before you actually post them or at the
end as like a call to action.
Okay. Dr Justin trosclair we just went #behindthecurtain
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