The sad reality for most freelancers is that they're just offering the same "copycat" services as everyone else around them. Because of this, they're stuck in a competitive hell.
This is called a "commoditized service".
Think about how you buy a commodity like salt and pepper... You look at the shelf and buy the first thing you see that matches your pricing expectation. As far as you're concerned, all the options are pretty much the same.
This is what it's like for freelancers. Anyone who's looking to hire a freelancer can literally "shop" Fiverr.com for dozens of different creative services where thousands of freelancers are competing with each other.
In the perfect world, you'd find a way to stand out and become a "monopolized service", but that takes a LOT of time, effort, and energy to develop the necessary skills.
The good news is that you can still thrive in an extremely competitive industry, and this week's episode will give you 6 ways to get more clients even as a copycat freelancer.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/231
#154: Forging Your Own Creative Path, Overcoming Depression, And Escaping The American Scheme | With Scotty Russell
#153: Why "Sales" Doesn't Have To Be A Dirty Word For Creatives | With Bob Burg, Author Of The Go-Giver
#152: How To Build A Multi-Six Figure Video Production Business Using Cold Emails | With Anthony Craparotta
#151: Welcome To The 6 Figure Creative Podcast: Your Guide to Running A Profitable Freelance Business
#150: Is This The Final Episode Of The Six Figure Home Studio Podcast?
#149: Stop Worrying About The Damn Tools And Focus On THIS Instead...
#148: The Top 6 Mistakes Freelancers Make When Trying To "Niche Down"
#147: Why "The Minimum Effective Dose" Is The Key To Getting Sh*t Done (Without Getting Overwhelmed)
#146: Having Your Best Year Ever, Despite The Worldwide Pandemic | With Jake Rye
#145: The COVID Pep Talk: 6 Practical Steps To Take If You're Discouraged And Don't Know What To Do
#144: How You Can Build And Maintain Relationships With Clients (100% Online)
#143: The Ultimate Guide To Creating Your Marketing Plan: Part 2
#142: The Ultimate Guide To Creating Your Marketing Plan: Part 1
#141: How Free Work Fits Into A Healthy Audio Business
#140: Business Basics: Why Cashflow Is Crucial, And How To Manage It Properly In Troubling Times
#139: The 4 Most Important Requirements For Naming Your Business
#138: The 4 Audio Business Models, The Pros And Cons Of Each, And How To Avoid "The Death Zone" | The 6FHS Business Quadrant
#137: How To DeF*ck Your Marketing Message With A "Before & After Transformation"
#136: How You Can Make Marketing 10x Easier By Using "The Motown Model" (Another Blue Ocean Niche)
#135: Why COVID Is The Final Nail In The Coffin For Most Old-School Studios (And What That Means For Home Studios)
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