The Fort - An Entrepreneurship Podcast
Business:Entrepreneurship
Rusty Reid was named president and CEO of Higginbotham in 1989 at the age of 27. At that time, he implemented the firm’s defining “single source” service model whereby customers can obtain all their insurance and financial services under one roof. He also had the foresight to establish Higginbotham’s employee ownership structure, aligning all employees’ interests in the success of the firm. Under Rusty’s leadership, Higginbotham has grown to become the nation’s 21st-largest independent insurance brokerage firm and Texas’s largest—one with full property/casualty, financial, and HR service capabilities through offices coast to coast.
We discuss:
We'd appreciate you filling out our audience survey, so we can continuously work on providing relevant content to our listeners.
https://www.thefortpod.com/survey
Links
Higginbotham
Topics
(00:00:00) - Intro
(00:01:56) - Infectious energy
(00:04:38) - Rusty’s early life and career
(00:22:34) - Company growth strategies
(00:31:30) - How to recruit well
(00:37:35) - Building culture
(00:42:15) - Rusty on ‘buying themselves’
(00:56:18) - Going on offense and acquiring companies
(01:01:27) - The value in staying busy
(01:05:52) - How to value an insurance business
(01:11:16) - How do you integrate an acquisition?
(01:17:10) - StonePoint partnership
(01:20:45) - Thoughts on AI
(01:26:51) - Philosophy on generosity
Support our Sponsors
Fort Capital: https://bit.ly/FortCapital
Follow Fort Capital on LinkedIn: www.linkedin.com/company/fort-capital/
Chris on Social Media:
X: https://bit.ly/3BYIjcH
LinkedIn: https://bit.ly/45gIkFd
Watch The Fort on YouTube: https://bit.ly/3oynxNX
Visit our website: https://bit.ly/43SOvys
Leave a review on Apple: https://bit.ly/45crFD0
Leave a review on Spotify: https://bit.ly/3Krl9jO
The FORT is produced by Johnny Podcasts
#238: Wolf of Franchises (Twitter Anon) - Breakdown of the Franchise Industry
#237: M. Stanfield (Twitter Anon) - Investing in America's Most Challenging Affordable Housing
#236: Jilliene Helman - CEO of RealtyMogul - Real Estate Crowdfunding
#235: Steve Robinson - Former CMO of Chick-Fil-A - 35 years of Timeless Lessons Learned While Building an Iconic Brand & Culture.
#234: Ryan Broderick - Co-Founder of Darwin Homes - Building the Amazon of Single-Family Property Management
#233: Josh Young - Founder & CIO @ Bison Interests - The Macro Implications & Big Picture for Energy Markets - A Bull Case for Oil & Gas
#232: Apurva Mehta - Managing Partner of Summit Peak Investments - Deep Dive Into Current Venture Capital Landscape
#231: Brad Hargreaves - Founder & CEO of Common - Making housing more affordable through co-living and best-in-class property management
In Memory of Will Friend - Former CEO of Bisnow. An episode we did together in 2019 that exemplifies what leading a team looks like and many other great lessons.
#229: Wes Mabry - Cost Segregation Studies in RE and why they're a beautiful thing
#228: Beth Azor - CEO of Azor Advisory - The Shopping Center Canvassing, Prospecting, and Leasing Queen!
#227: Mike Boyd - Going Deep on the Business of Family and How Families Can Achieve Multi-Generational Success
#226: Barrett Linburg - Founder of Savoy Equity Partners - Real Estate Opportunity Zones 101
#225: Rob Chadwick - Founder of Holdfast Security Group - Best practices for protecting yourself & loved ones
#224: Nick Huber + Chris Powers Vol. 2
#223: Robert Prather - Founder of Vision Research - A Masterclass in Shorting Equities
#222: Student Rental Pro - The Mad Scientist of Student Housing
#221: Lloyd Reeb - Co-Founder of Halftime Institute - Success to Significance
#220: Connor Haley - Founder of Alta Fox Capital Management
#219: Stephen Bailey- Senior Managing Director @ JLL - DFW Industrial Market Update
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Organic Marketing Simplified: Effective podcasting strategy for growth and monetization
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show