Once a much desired badge of authority and quality, on some social media platforms the blue tick (or check) is now available to anyone who chooses to buy one.
But has this been a popular move?
And has the monetising of verification meant that the blue tick has lost its credibility?
We hear from industry experts who can shed some light on verification, which has dramatically changed since Elon Musk bought Twitter, now X, in October 2022.
Presenter: David Harper Producer: Victoria Hastings
(Image: Two workers look at a phone. Credit: Getty Images)
How do you keep food cold?
Will high interest rates be cut soon?
Business Daily meets: Leigh Steinberg
Is Saudi Arabia softening its alcohol ban?
Why is Temu so cheap?
Would green hydrogen be a drain on Uruguay's water sources?
Business Daily meets: CEO of Proton Andy Yen
Stockholm: The capital of music tech?
Nato: Who’s spending what?
The sugar price surge
European farming’s existential crisis?
Business Daily meets: Ben Ainslie
The repercussions of the Hollywood strikes
Disruption and drought in the Panama Canal
Tourism’s sustainability ambitions
How are farmers adapting to climate change?
Bonus: Good Bad Billionaire
Business Daily meets: Mariana Mazzucato
Is it okay to be mediocre at work?
Would you like to work 'near' home?
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