Brianna Caza is with us today to share insights and strategies for getting into freelancing. We spend a good deal of our time talking about how to avoid the “boomerang” effect that sends so many beginner freelancers back to the company they left.
In This Episode
What to consider before leaving an organization. Data from Briana’s research. The importance of autonomy and variety in work. How freelancing is positively impacting wage disparity for women. Self-management skills for freelancing. How to brand yourself. How traditional employers can respond to the rise in freelance work. Characteristics to develop for freelancing success.Data's Cold Embrace
B2B's Amazon Moment
Protecting Creative Teams
Marketing Madness
Don't Write a Book
Hire Better
Boardroom Diplomacy
Don't Fear The Churn
Marketing's Nemesis
Spend Wisely on LinkedIn
The Blurriness of B2B PR
Shoot For The Moon
Who Killed the PIN?
Warmed Over Emails
A Good Story Roars
The SEO Balancing Act
Left&Right Brain
Business Needs Net Neutrality
People-Centric Marketing
Coaching Your Channel
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