Bokeh - The Photography Podcast
Business:Entrepreneurship
Any established photographer knows what it's like to get bogged down during the busy season, barely keeping up with the work that needs to be done. Free time? Time to travel? Time to hang out with friends and family? Is that even a thing during those busy months?!
Photographer McKenzie Bigliazzi is here to share with us how she runs her business AND has time to do more than just work. Make sure to listen in to find out how you can get your life back as a photography business owner - and not just during busy season!
Show Notes
Introducing McKenzie (0:59)
How long did it take McKenzie to realize that life wasn't all about running her business? That having freedom and flexibility as a business owner needed to be more of a priority? (6:50)
Does organization and structure to create freedom come naturally for McKenzie? (10:36)
What does an average day or week look like for McKenzie? (16:45)
How did McKenzie develop a business model that would enable more freedom and flexibility as a photography business owner? (21:40)
How McKenzie chose Dubsado as her CRM (33:14)
Three ways that McKenzie uses Dubsado to streamline her business workflows for the sake of more freedom in her daily life (34:38)
The importance of simplicity in choosing tools to server our customers (44:10)
Three ways that McKenzie uses Cloudspot to streamline her business workflows for the sake of more freedom in her daily life (46:38)
How does McKenzie make herself accessible to clients - without getting overwhelmed with the communication process? (50:27)
What has enabled McKenzie to give up her editing to Photographer's Edit so that her work week isn't taken up with editing? (53:09)
Links
The Bokeh Podcast is produced by https://www.photographersedit.com
McKenzie's website - https://mckenziebigliazzi.com
McKenzie's Instagram - https://www.instagram.com/mckenzie_bigliazzi
Dubsado's website - https://www.dubsado.com
Cloudspot's website - https://www.cloudspot.io
Photographer's Edit's website - https://www.photographersedit.com
Bonus Episode: Relationship Marketing Can't Be Forgotten - Krista Marie
#606: How to Use AI to Market Your Business - Mike Lloyd
Bonus Episode: The Importance of a Timeline for Customer Experience - Leah Daniels
#605: How to Start a Photography Magazine - Mandy Lynn
#604: How to Hyper-Niche for Success - Gary Pope
#603: The Power of Newsletters for Building Your Business - Rachel Larsen Weaver
#602: How to Be a Photographer AND a Parent - Gavin Boulware
#601: The Best Way to Book More Weddings - Kari Bjorn
#600: How to Build a Loyalty Program - Jakievious Phillips
#599: How to Pivot to Something New - Jasmin Blais
#598: How to Build a Profitable Business in a Shorter Workweek - Tracy Kirkland
#597: We Can Do Better as an Industry - Scott Josuweit
#596: How to Plan Content AFTER a Styled Shoot - Shamira Preston
#595: How to Price Yourself for Profitability - Walid Azami
#594: Don’t Get Your Ass(et) Handed to You: Make More Money with Licensing - Taylor Brumfield
#593: How to Grow Your Business Despite Adversity - Katrina Cross-Daniels
#592: The Key Component to Selling Bigger Albums - Michael Davis
#591: How to Sell More Wall Prints - Luci Dumas
#590: How to Photograph a First Look - Sean Oblizalo
#589: How to Use Automation to Build a Successful Business - Charlotte Isaac
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