In today's Sweathead episode, Rakaa Taylor shares with us how he made the leap from being a rapper, musician, and artist to being a full-time strategist. He draws parallels between songwriting and strategy writing and discusses some of his strategy work.
Rakaa Taylor, aka Rakaa Iriscience, is a world-class rapper, performer, artist, and musician who's part of the group, Dilated Peoples. They're an underground group that found mainstream success through record labels all over the world, particularly in the US, UK, and Japan. Rakaa is now on his journey to becoming a full-time strategist and is developing an agency with his partner. It's called Angles.
You can find Rakaa here: https://www.instagram.com/therealrakaa/
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Is There Really Less Humor In Advertising Right Now? - Paul Fisher, Head of Strategy, BBDO Dublin
Getting Strategy Jobs At Netflix, CashApp, Nike, Apple And More - Grace Gordon, CashApp
Setting Your Next Marketing Budget - This Time With Evidence - Marc Binkley, Fractional CMO
Shocking Truths About Insights In Advertising (I'm joking - but, yeah, "insights")
The Marketing Sciences Suggest: Make Your Brand Think And Act Broad - Julien Normand, Publicis
I Got A Hair Transplant In Turkey - Istanbul, Walk and Talk
A 1AM Interview With The Team That Got Women’s Names Onto Street Signs In Tbilisi - Ad Black Sea
So This Head Of Strategy Just Quit His Job At JWT On Stage - Ad Black Sea, Batumi, Georgia
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How To Fix Your Presentations - Sit And Talk, Hell's Kitchen, NYC
When To Quit Your Strategy Career - São Paulo, Sit And Talk
Hard Truths About Strategy Careers - Hacktown, Brazil
Check Your Next Creative Brief For These Things - Monologue, Hell's Kitchen
What I Wish I Knew Before Becoming A Strategist - Midtown, NYC
The Agency Dominating Costa Rica And Then Some...Interaction - Erick Apuy and Monica Gonzales (Effie Index Series)
What's At The Heart Of One Of Australia's Most Prolific Advertising Agencies The Monkeys - Dave Collins, Strategy Director (Effie Index Series)
The Self-Improving Agency - Raluca Kovacs, CSO, Publicis Romania (Effie Index Series)
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How High Expectations And Pressure Lead To World-Beating Advertising - Javier Quintero, GUT (Effie Index Series)
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