The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Business:Entrepreneurship
Today I answered the age-old question: “How much should I spend on ads?”
Sure, cost per lead is important.
But, it’s not always the most important metric to focus on when you’re already making sales.
In 25 minutes, I’ll tell you what to really look for when determining what to spend, or not spend, on Facebook ads.
You can avoid these mistakes (or overreactions) even the most experienced marketers make when judging their ad campaigns.
This Week on the Get Paid Podcast:
Everything you need to know about ROI and ROAS when assessing your ads
Things to look for before turning OFF an ad campaign
Things to look for before increasing your ad spend
Why you shouldn’t panic if the return on ad spend isn’t as high
The most important metric of all that is widely overlooked
How initially breaking even on ad spend can still be profitable later
Why I’m not bothered about high lead costs
How evergreen ads are the entire reason my live launches aren’t as stressful
Mentioned in this podcast:
https://clairepells.com/waitlist
Now it’s time to GET PAID
Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.
Now, it’s time to go get yourself paid
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The Battle of the Launch Strategies: Free Webinars vs Paid Events
Braden Drake: Should You Focus on Monthly Profit Goals?
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Who Should Launch Ads ASAP and Who Should Save Their $$$
Suzy Ashworth: Earning £2 Million in a "Bumpy" Year
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Jessica Kupferman: The Live Event Business Model in COVID Times
2021 Year in Review: What Happened With The Lead Lab
Jereshia Hawk: 1.4M in Revenue but 1 MILLION in Profits!
Dr. Shanté Cofield: The Role of $40 Webinars in a $240K Business
Ari Hale: The True Cost of Making $1,000,000+
Emily Thompson: Burnout Is Bitch. Here's How She Came Back From It.
My Business Backstory: From Ballet to Buenos Aires to Facebook Ads
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