Jim Obsitnik is the chief executive officer at Cadmium, a software-as-a-service provider that brings events and education technology together. He believes in the higher social calling of learning and education and has spent many years in the learning space. Jim also holds an MBA from the Wharton School with a focus in marketing, which makes him an excellent guest lecturer in our learning business MBA series.
In this midpoint episode in our seven-part series, Jeff talks with Jim to get his expert perspective on strategy, product development, the commonalities of software-as-a-service and learning businesses, the relationship between revenue and learning portfolio diversification, and more.
Full show notes and a transcript are available at leadinglearning.com/episode282.
We are grateful to our sponsor for this series, Cadmium.
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The COVID-19 pandemic catalyzed the merging of events and education for organizations across the globe. Organizations have realized that synergizing their education and events strategies produces immeasurable benefits, but they need a technology solution that facilitates that merge.
Cadmium is focused on providing a full suite of technology solutions enabling organizations to meet the changing environment head on. From a host of event technologies to integrated learning management and content creation tools, Cadmium offers everything an organization needs to generate revenue and drive engagement.
Learn more, and request a demo to see how Cadmium can help your learning business at gocadmium.com.
292: Focus and Value-Building with Amber Winter
291: Beyond Content: Improving Your Presenters
290: Maturity, Learning, and Desired States
289: “With” Strategy Not “For” Strategy with Lowell Aplebaum
288: Relevant, Efficient, and Economical: Learning Touchstones with Ray Schroeder
287: Now's the Time: The Year That Is
286: Now's the Time: The Year That Was
285: Who and What: The Capacity Challenge
284: The Irresistible Episode—Now with Financial Modeling!
283: MBA Student for a Day with Steven Schragis of One Day U
281: Studying Innovation with Mary Byers
280: The Strategy and Marketing Episode
279: Learning to Get Down to Business
278: Taking Action with Learning Science
277: Evidence-Based Evaluation with Rob Brinkerhoff and Daniela Schroeter
276. Practice and Feedback: Evidence-Based Tools for Learning
275: Designing Content Scientifically with Ruth Colvin Clark and Myra Roldan
274: Needs, Wants, and Learning Science
273: Effective Learning with Learning Scientist Megan Sumeracki
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