Do I have a treat of a conversation for you today? Yes, yes I do! In this episode, I have the pleasure of speaking with Maddie Peschong — a branding photographer and coach who is obsessed with teaching creative entrepreneurs how to build a profitable business by being themselves.
If you’ve been listening to this podcast, or following me on social for more than about three seconds, you know that this is something I feel strongly about too!
Through coaching, digital products, and personal branding photos, Maddie helps women discover their magic so they can stand out in a saturated market, confidently scale their income without trading more time for money, and do only work they love. She is the leader of the Confident Creative Mastermind, host of the Take it Personally Podcast, and founder of the White Space Studio in Sioux Falls, South Dakota — a place where creatives can design, dream, and collaborate while developing their own irresistible brands.
Today, Maddie and I talk about building an authentic personal brand to stand out in a saturated market — and we get to learn about her framework, and the “four Rs”. I can’t wait, so let’s dive straight in!
Links:
Brand Audits – how does your brand score?
Result driven marketing with Hallgeir Gustavsen
Social media series: Linkedin with Petra Fisher
Brand voice strategy with Helen Tremethick
Reflections on a sh*tty year and visions for the next one
Social media series: Pinterest with Malene Fuglsig
How Stories can Help you Grow your Brand w/ Rosie Di Lecce
Social Media Series: Instagram with Preeti Pooja
How a distinct identity is the key to a stronger brand
Social Media Series: YouTube with Gulce Onganer
Crafting a verbal brand identity – with Beth Farris
Stop blocking your own success! with Barbara Nixon
Should you mix politics and branding?
Choosing colours for your brand
Choosing fonts for your brand
Owning your sh*t – with Heather Thorkelson
A real life rebranding story
An introduction to branding – and no, it’s not just your logo
Brand identity guidelines – what are they and why do you need them?
Introducing: The Brand it! with Petchy Podcast
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