SocialMinds - A Social Media Marketing Podcast
Business:Marketing
Join us from the SocialMinds stage in London, as we go behind the scenes of the ODMC (the Oatly Department of Mind Control) to find out what makes a distinctive brand on social. Hear from Sarah Sutton, global media director for the illustrious Oatly, as we learn how vowing to be consistently inconsistent has enabled everyone’s favourite oat drink to build reams of brand equity. Plus, listen as your questions get answered in our Q&A section.
Got a question or a suggestion for the SocialMinds podcast? Get in touch at socialminds@socialchain.com.
Ep. 135 - Promotion Material: Why Netflix Wins At Audience-First Marketing | Alexa Diaz, Netflix
Ep. 134 - SOCIAL IN SIX [032]
Ep. 133 - In Another League: How Esports Is Changing the Game for Social-First Brands | Luke Donovan-King, Guild Esports
Ep. 132 - SOCIAL IN SIX [031]
Ep. 131 - Being Top Dog: How BrewDog Uses Social-First Trends to Inspire New Products | Josh Benge - BrewDog
Ep. 130 - SOCIAL IN SIX [030]
Ep. 129 - Changing The Game: How Adidas Balances Exclusivity With Mass Appeal | Kyle Elliot - Adidas
Ep. 128 - SOCIAL IN SIX [029]
Ep. 127 - Get On Board: Why Brands Shouldn’t Overlook Pinterest | MADE.com, Pinterest
Ep. 126 - SOCIAL IN SIX [028]
Ep. 125 - Survival of the Savviest: How Threatened Retailers and Banks Can Avoid Irrelevance | Ben Lancaster-Nogueira - Deloitte Digital
Ep. 124 - SOCIAL IN SIX [027]
Ep. 123 - Make The Dream Work: How Amazon Prime Video Built A Leading Social Team | Carlo Karim Frem - Amazon Prime Video
Ep. 122 - 2020 Rewind: Theo and Eve’s Top Picks From the Year on Social Minds
Ep. 121 - SOCIAL IN SIX [026]
Ep. 120 - The Best of B2B: Why Data Is The Key To Creating Exciting Campaigns | Jason Maldonado, SurveyMonkey, MailChimp
Ep. 119 - SOCIAL IN SIX [025]
Ep. 118 - Finding Your Funny Bone: Why KFC’s Social Media Marketing Always Hits Headlines | John Hutchings - KFC UK&IRE
Ep. 117 - SOCIAL IN SIX [024]
Ep. 116 - Done With Diversity: How Businesses Should Actually Fight Inequality | Arooj Aftab, Scott Morrison
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