David Little is a Marketing Procurement specialist with almost two decades of experience. With a Bachelor of Mechanical Engineering from the University of Strathclyde, David entered procurement sourcing mechanical and electrical engineering hardware. When TrinityP3 founder, Darren Woolley first met David, he was procuring ‘point of sale’ refrigeration before being thrown in the deep end of the pool as the Procurement Category Manager for Marketing Services and Sponsorship. Now, almost twenty years from that first encounter and many years of following his progress and achievements in marketing procurement globally, who better to talk about the transformation of procurement and the role of procurement in the transformation of marketing than David Little.
Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190
Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934
Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjE2MTQ0MjA2NC9zb3VuZHMucnNz
Listen on Stitcher: https://www.stitcher.com/show/managing-marketing
Listen on Podbean: https://managingmarketing.podbean.com/
For more episodes of TrinityP3’s Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/
Recorded on RiversideFM and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.
Scott Knox And Darren Talk About Pitch Watch And A better Way To Select Agencies
Liam Walsh And Darren Discuss The Corporate Charade
Jeremy Taylor And Gina Larter Chat Agencies at the NYC AdForum
Jo Reilly And David Discuss Consumer Psychology, Trust, Communications And Macroeconomics In Superannuation
Chris Gilroy And Darren Chat About The Challenges Of Retail Marketing
Mahesh Enjeti And Darren Talk About Strategy, Planning And Tactics
Claire Fenner And David Discuss Trials, Tribulations & Triumphs in Media
Sue Blatchford And Darren Discuss 20 Years Of Digital Marketing In One Episode
Nicola Mansfield And Darren Talk Brand, Growth and Business Value
Carolyn Bendall and David Discuss Transition, Evolution, and Marketing in Student Care
Steve O’Farrell And David Discuss The Rise Of An Independent Agency
Adam Washington And Darren Chat CX Customer Experience
Gina Larter And Darren Chat About The Pitch Positive Pledge
Jamima White And David Discuss The Revitalization Of An Iconic Brand
Sam Devlin And Darren Talk Solving The Advertising Talent Crisis
Steve Harrison And Darren Discuss Why Advertising Can’t Sell, Won’t Sell
Shyaire Ganglani, Seamus Fagan And Darren Talk Creativity In Brand Purpose
Melissa Fein And Darren Talk Building And Maintaining High-Performance Teams
Damon Stapleton And Darren Answer The Question What Is Creativity?
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