A lot of people jump into video projects with a trial-and-error mentality. Just because you think you’ll be able to fix it in post-production, doesn’t mean you should. When you do this, you are risking the quality of your video and sacrificing ROI.
Video is a big investment, so you should be considering ways to ensure a successful production before you dive into production. The last thing you want on your hands is a video that isn’t performing.
Unfortunately, there isn’t a single, surefire formula to make a video that will flourish with your audience. Instead, there are several steps you can take before you begin production that can greatly reduce risk and pretty much guarantee ROI.
So how can you be sure that the video you make today will work for you, attracting and converting customers? Marcus Krieg, our Director of Strategy, will tell you what you should do to create a successful video that will maximize your returns.
Tune into this episode to learn the 3 steps to take that will guarantee your video generates positive ROI.
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Ep. 313: How To Build A LinkedIn Live Community With Russ Johns
Ep. 312: YouTube Will Start Showing Ads On All Video
Ep. 311: Ease Is A Greater Threat To Growth Than Hardship
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Best of VMM: Celebrating Audience Stories From Around the World: Part 3
Best of VMM: Celebrating Audience Stories From Around the World: Part 2
Best Of VMM: Celebrating Audience Stories From Around the World: Part 1
Ep. 310: Instagram Extends Live Streams to 4 Hours
Ep. 309: Not Using A CRM Is Remote Selling Malpractice
Ep. 308: How Sales Rockstars Build Rapport
Ep. 307: Preparing Your Videos For A Mobile Audience
Ep 306: Finding The Positive During Covid
Ep. 305: Are You Insecure About Adding Value In Video?
Ep. 304: How To Create The Perfect Day
Ep. 303: How To Create Customer Testimonial Stories That Convert
Ep. 302: How to Use A Scratch Voice Over In Editing
Ep. 301: Election Day Memories as a Reporter
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