Although livestreaming has been around for years, no other application has come close to the success of Facebook Live.
Facebook Live has given everyday social media users the ability to broadcast events in real-time — a power once reserved for major news networks. And now, we’re seeing live video all over our newsfeeds and in the headlines every single day.
But despite its wide and rapid adoption, many businesses are still intimidated by the idea of “Going Live.” Sharing a message without the promise of editing to polish it up is a big concern for brands that want to look professional to their audience.
The good news is, people don’t expect a high-quality production from a live video; your prospects and fans want human interaction, not perfection.
So if you can be helpful and give them an in-depth look at how your products or services can provide value, then any minor mistakes will quickly be forgiven.
But quality does matter, so to get you started on the right foot, I’m sharing some of the best Facebook Live content ideas out there today. With a solid plan and some quality information, your next livestream is sure to be a success!
Check out this week’s podcast to learn more!
Ep. 457: How to Use Video in Personal Relationships
Ep. 456: How Todd Used a Personalized Follow Up Video to Advance a Key Relationship
Ep. 455: Are you Carrying Baggage or Fuel?
Ep. 454: How to Use Video to Ice Break Cold Prospects
Ep. 453: Fast Immediate Reactions Are Dangerous
Ep. 452: David Meerman Scott on the Neuroscience of Proximity in Video
Ep. 451: Funny Moments Inside the Tony Robbins Green Room
Ep. 450: Go in the Car with Todd and his Team before his Tony Robbins Keynote
Ep. 449: Convert More Remote Buyers with a Strategy that Hits Home!
Ep. 448: How Todd's Training with a Client Generated $119M Using his Strategies
Ep. 447: How to Prepare Yourself for the Details so you can Win
Ep. 446: Why Event Marketing ROI Starts with Persona Segmentation
Ep. 444: The Butta Cakes Entrepreneurial Success Story
Ep. 443: How to Leverage FOMO at your Events
Ep. 442: 3 Biggest Mistakes Businesses Make With Hybrid, Virtual, and In-Person Events
Ep. 441: 6 Ways to Amplify your Event Marketing
Ep. 440: Todd Answers Questions About Video for Physical Products
Ep. 439: US Olympian Athlete Asks Todd How to Prepare for Interviews
Ep. 438: Google's "Seek to Action" for Key Moments in Video Search
Ep. 437: Listen to Todd's Interview on The Enlightened Executive w/ Susan Drumm
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