Kim Walsh Phillips is the CEO of Elite Digital Group, a direct-response social media agency. Kim has helped her clients bring in more than a billion dollars through direct-response marketing. She is author of “No B.S. Guide to Direct Response Social Media Marketing: The Ultimate No Holds Barred Guide to Producing Measurable, Monetizable Results with Social Media Marketing” with Dan Kennedy. I met Kim at an event we both attended last year. At that time, she shared a way to rapidly grow your Facebook Page to more than 10,000+ 'likes.' Normally, I'd ignore this advice because I'm not a big proponent of social media (I think it's fleeting and doesn't produce ROI near what you can get with email marketing or content marketing, but I digress). However, Kim showed me how she then turns these new fans into customers. And she backed it up with numbers. That piqued my interest, and I decided to dig deeper. What I found was that Kim has a system for building an audience on Facebook and then generating sales from that audience. So while this is a more 'tactical' broadcast than is typical, I wanted to share it because I figured some of my readers and listeners could find value in this process.
In this broadcast, Kim Walsh Phillips and I talk about:And much more.
Useful Resources from my Conversation with Kim:Subscribe to In The Trenches on iTunes
How You Can Support In The TrenchesDid you enjoy today's broadcast of In The Trenches? Please click here to leave an honest rating and review on iTunes. Your review helps me spread the word of this podcast, which allows me to line up amazing guests and continue to produce this podcast ad-free. Thanks so much in advance for your support.
ITT 237: The Future of Blogging in the Era of AI with Ryan Robinson
ITT 236: Building a Multi-Million Dollar SEO Agency with Damon Burton
ITT 235: AI Growth Hacking and Lifestyle Design with Danny Flood
ITT 234: Million Dollar Weekend with Noah Kagan
ITT 233: The Journey from $0 to $50,000/mo with Robbie Samuels
ITT 232: Book to 6-Figure Business With Jane Duncan Rodgers
ITT 231: Inside the Mind of an Underground Comedian, Actor, and Film Producer with NT Bullock of Sequential Pictures
ITT 230: Pay What you Want Pricing with Justin Brooke
ITT 229: Behind the Scenes of the Founding of Comedy Central with Art Bell
ITT 228: Inside SYSTEMology with David Jenyns
ITT 227: How to Invest in Real Estate Without Cash, Loans, or Debt with Chris Prefontaine
ITT 226: How to Start and Grow a Podcast in 2020 with Michael Neeley
ITT 225: Leading with Style with David McKnight
ITT 224: The Intersection of Design, Entrepreneurship, and Hustle with Daniel Scrivner
ITT 223: How to Grow and Sell an Online Company with Nathan Hirsch
ITT 222: How to Level Up Your Life and Business with Jovana Miljanovic
ITT 221: How to Make Money with eCourses in 2020 with Danny Iny
ITT 220: Ramping Up Remote Work with David Hassell
ITT 219: How To Stop Trading Time For Money with Edward Kay
ITT 218: How to Survive Financial Chaos with Samir Patel
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money