The Connected Insurance Podcast
Business
Mike Alexander started his agency in a crisis. The ‘Great Texas Mold Crisis’ was sending agencies all over the state into a death spiral. He just purchased a small book with 400 clients.
One of his early - and critical - insights was that it wasn’t going to be enough to do a good job at insurance. He’d have to do a good job at marketing. Fast forward to today. 4000 customers. 20% annual growth.
Listen as Mike unravels the secrets to his insurance marketing success, including:
Serious growth-minded insura-preneurs will want to make this conversation their highest priority of the week.
Mike Reddy – President of the Benefits Division, and Senior Vice President of Field Operations at Keystone Insurers Group
Dave Ellis – Founder of Ellis Marketing
Greg Williams – CEO & President of Acrisure
Lucas Jans – Vice President of Product at Agency Revolution
Zack Gould & Matt Naimoli – Co-founders of G&N Insurance
Grant Botma – Founder of Stewardship (moneywellrooted.com)
John Jackson – Digital Marketing Manager at Alliance Insurance Services
Robert Knop – CEO of Assist You Today
Jerry Jones – CEO of Jerry Jones Direct
Peter van Aartrijk – Co-founder & Principal at Chromium and CEO of Aartrijk
Marc Petersen – President of American Advantage: Petersen Group
Mike Alexander Jr. – President of ABM Insurance and Benefit Services, Inc.
Clinton Houck – Digital Agency Specialist at State Auto Insurance
Mike Albert – Co-founder of Ask Kodiak
George Wynne, Senior Executive of Corporate Development and Josh Morgan, Vice President, of Keystone Insurers Group
Anson Ross Thompson – Co-owner of The Thompson Group, and Owner of The Loft Publishing Company
Ely Kaplansky – President & CEO of Kaplansky Insurance Agencies, and Chairman of the MAIA
Robert Hartwig – Director of the Center for Risk and Uncertainty Management, and Clinical Associate Professor at the University of South Carolina, Past President of the Insurance Information Institute
Manny Barbosa – Senior Digital Marketing Trainer at Safeco Insurance
Michael DeLaGrange – Founder & President of Insurance Lounge
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money