A sports fan is an enthusiastic devotee with an intense, and occasionally overwhelming, enthusiasm. Sports continue to dominate our mindshare, whether that be watching, reading, listening, or playing. This past year led to some of the most significant disruption of fandom from sports consumption to interactivity via NFTs and gambling to an ever-evolving game-day experience. With more ways to consume sports than ever before, what is the future of the fan? Is it at home with AR/VR, or is it an interactive and high-tech experience at venues? Is it more of a premium offering, or a simple get in the door membership at events? Is the season ticket dead, or will loyalty programs be even more critical moving forward? This panel brings together industry thought leaders who are leading change through entertainment, content, experiences, data, and fan interactivity. What fans want is changing - hear from those changing the game on their behalf.
Defending the Pass: Using Player Tracking Data to Gain New Insights
Press Any Key to Start: How to Build an Esports Brand
Tackling the Name, Image, and Likeness Issue in College Sports
Sports in 2040: Hindsight is 2020
Sponsorship in the 2020s: Leveraging Technology to Uncover Gems
MLS Growth Story: A Conversation with Don Garber and Jonathan Kraft
Soccer Analytics: The Beautiful Game Meets the Analytics Edge
Reinventing a Business: The Future of Sports Business
From the Martial Arts to the Art of Negotiation – Sport, Science, Art, or Philosophy?
Michael Lewis – Going Deep with Mike Leach – The Most Innovative Mind in Football
Competing with the Couch: Improving the Venue Experience
Sports Mythbusting
It’s Complicated: Athlete Relationships with Social Media
Scoring Sponsorships: Metrics to Maximize Brand Value (Presented by Hookit)
Basketball Analytics: Hunting for Unicorns
Soccer Analytics: Shaping the Future of the Game (Presented by OptaPro)
Data is the New Black: Building Data-Driven Organizations
Making the Modern Athlete: A Conversation with David Epstein and Malcolm Gladwell
Direct-to-Consumer: Disrupting & Engaging Today’s Sports Fans (Presented by Rakuten)
Metrics are the Mike: Football Analytics
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