On this episode, we are joined by Adrian Garcia from Reliable HVACR. Adrian works with his dad's business in south Texas and is primarily working within commercial refrigeration.
We discuss the importance of having a personal brand and how it has helped business boom--we also talk about the use of instagram and YouTube for advertising purposes.
Last, not certainly not least, we discuss the importance of having your work speak for itself.
Understanding Metrics: Having Clarity & Data
Entering Growth Mode
Implement and Execute
Overcoming Obstacles in a Family-Run Business
The Importance of Asking Questions
Marketing Strategy: Making Data Driven Decisions
Monitoring Current Trends
Get out of Obscurity with Personal Branding
How to Utilize Software to Increase Efficiency
The Science Side of Marketing
IAQ Q&A’s
How to Perfect the Review Process
The Best Practices for Advertising with Yelp
The Biggest Website Mistakes You Can Make
Keeping Your Talent Pipeline Full With Nathan Coker
Promoting Women in the Trades with the Lady Titans
The Power of Proper Planning
Why You Should Start a Podcast
The Value of Having Great People
BONUS EPISODE: An Uncensored Conversation With Thaddeus & Evan
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CMO Confidential