You don’t want to be conspicuous in your absence on social media.
After all, you never really know when your connections, constituents and customers are going to be looking for you.
You want to have a strong, steady presence on LinkedIn, Twitter, Instagram and Facebook...day in and day out.
You want to be easy to be found and available when they find you.
Share both written and visual content on a regular basis.
Show you have a personality, not just a pulse.
Put a face on your brand and a smile on your face.
Don’t rest on your laurels. Don’t fall asleep at the wheel.
If you snooze, you lose on social media.
Marketing is Supporting
Use Social Media Like John Legere
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A Few Words with Susan McKenney and Tom Libby
A Few Words with Jordan Mackey, Elizabeth Rose and Scott Myles
A Few Words with Katelin Cwieka
A Few Words with Jeffrey Gordon
Your Brand Is Not What You Say You Are
Are You a Hyperleader?
A Few Words with Jamie Bradley
A Few Words with Jill C. Baker
Don't Be a One-Trick Pony on Social Media
Check In With Others
Hold Yourself Accountable on Social Media
You've Got to Work It on Social Media
When Social Media Catches Fire
Selfies on Social Media
Honor Your Audience
Try, Try Again on Social Media
Listen to Your Audience Like WBCN Listened to Theirs
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