These days so many people are hot on social media and whatever the new platform is this week. But Nicole Krug says that year after year email marketing works. It has a 400% return on investment and that has been consistent for many years. One of the reasons is email is more personal than social media. You have been invited into the inbox.
Now the trick is getting people to open your email once you land there. Data suggests only about 20% of emails are opened, so in this conversation Nicole shares some great tips on how you can improve your open rate.
#918 Live Life By Design
#917 You Can Not Be All Things to All People
#916 Buy, Don’t Build
#915 Dance withTime
#914 Seven Figure Sales Teams
#913 - Creating Content for People With Short Attention Spans
#912 Lessons from Retail
#911 Building Community
#910 - Smats, Guts, Luck and Friends
#909 Use AI for Your Home Page
#908 - Do You Have a Peer Group? You Should
#907 Evaluate and Embrace New Technology
#906 Let AI Tell Your Story
#905 I Love Evergreen Content
#904 Navigating Growth Amid Economic Uncertainty
#903 Learn to Harness Chaos
#902 A Different Perspective
#901 The Key to Success is in the Implementation
#900 Go to The Gym
#899 Managing Good and Bad Stress
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