Want to understand why saying no is so hard and how it can help free up time to focus on the things that really matter to you? Professor Vanessa Patrick and I discussed this, her new book “The Power Of Saying No” and much more on Episode 64 of the Reframe & Reset Your Career podcast.
In this episode, we will learn about:
The importance of personal branding and sharing information that is of value for your audience,
Why it’s so hard to say no,
What is an empowered refusal?,
How can you say no to your boss,
The A.R.T. framework of saying no,
What is a personal policy and how it helps you to say no,
Think of saying no as a way of allowing you to spend your time the way you want rather than being dictated by someone else,
A matrix to help work out which asks you should accept or refuse through assessing their relative benefits and costs,
How to say no to “office housework” and other non promotable tasks, and
Ways of dealing with “walnuts”, people who don’t take no for an answer.
Vanessa Patrick, PhD. is the Associate Dean for Research, Executive Director of Doctoral Programs (PhD and DBA), a Bauer Professor of Marketing and lead faculty of the Executive Women in Leadership Program at the Bauer School of Business at the University of Houston.
She has been recognized with a number of awards for both scholarship and teaching, including the LeRoy and Lucille Melcher Faculty Excellence award from the Bauer College of Business for Research Excellence (2011), Service Excellence (2016) and Teaching Excellence (2018). In 2012, she was named one of the top 50 most productive marketing scholars worldwide by the DocSig of the American Marketing Association. She was appointed as a Fulbright Specialist (2019-24) by the U.S. Department of State Bureau of Educational and Cultural Affairs. She served in this role by visiting the Institut Teknologi Bandung in Indonesia in November 2022.
She is a regular speaker at both academic and practitioner conferences, including the Association of Consumer Research Conference, the Society of Consumer Psychology conference, the Greater Houston Women’s Chamber of Commerce annual conference, the NAWMBA Annual Gender Diversity Conference and the UH Women of Color Coalition.
She is a prominent scholar in her field and serves on editorial and policy boards of leading academic journals. She is currently an Associate Editor for the Journal of Marketing Research and the Journal of Marketing.
Vanessa and I talked about building a personal brand and she told me "Marketing is about creating value. When you are thinking about yourself as a brand, you have to be thinking about how do I create value in whatever I touch? And that means that you not only have to do good work, but people need to know that you can do good work ... You can think about your brand as a function of what people talk about you, your reputation and what you do, what associations do they have with you?"
People & Resources Mentioned
Melancholy – Degas
Influence – Dr Robert Cialdini
Contact Vanessa
LinkedIn: https://www.linkedin.com/in/vanessapatrick23/
Twitter: https://twitter.com/vpatrick23
Reframe & Reset Your Career Resources & Contact Info
Website: https://www.harshaboralessa.com/
YouTube Channel: https://www.youtube.com/c/ReframeResetYourCareer
LinkedIn Page: https://www.linkedin.com/company/reframe-reset-your-career/?viewAsMember=true
E-mail - reframeandresetyourcareer@harshaboralessa.com
Thank you for your continued support of Reframe & Reset Your Career, I do appreciate it. I now have a new website, see link above, please do check it out, I hope you find it helpful. The next episode is out on Weds 22nd November with Professor Thomas Curran, the author of The Perfection Trap and the world's leading expert on perfectionism.
It would be great to hear from you, the listeners, and your thoughts about the podcast, YouTube channel or anything else, it's always a pleasure to hear your views. I have had some great reviews but not had any way of responding.
*Reframe & Reset Your Career, including any comments made by the host and guests, is for informational purposes only and does not constitute advice of any description, including but not restricted to financial, legal, investing or medical advice.*
Episode 60. Building A Successful Tech & DEI Career + Boosting Your Job Search - Hady Mendez
Episode 59. Talking Job Search, Careers & Reflections From Two Years Of The Podcast - Tammy Gooler Loeb & Harsha Boralessa
Episode 58. The Secrets To Powerful Communication From An Emmy Award Winning NBC Anchor – Jane Hanson
Episode 57. Prep, Push, Pivot: Essential Strategies To Find A New Job & Advance Your Career – Octavia Goredema
Episode 56. How Marketing & Personal Branding Can Help Your Job Search & Build Your Career – Janice Mandel
Episode 55. Insights To Boost Your Career From A Tech Executive Turned Award Winning Coach - Tutti Taygerly
Episode 54. How A Pro Athlete Manages Pressure & Insights Into Elite Performance – Robbie White
Episode 53. How To Design The Career & Long Life You Love - Ayse Birsel
Episode 52. Overcoming Cancer To Build A Successful Company With 100% Underdogs – Dr Gil Winch
Episode 51. How Your Mindset and Beliefs Can Transform Your Career, Health & Life – David Robson
Episode 50. How To Find A New Job And Boost Your Career Using Change Mindset - Minola Jac
Episode 49. The Dos And Don’ts Of Finding A Job, Advancing Your Career & Navigating Office Politics – Jenny Foss
Episode 48. Part 2 Supercharge Your Career By Thriving On Disruption & Uncertainty - Roger Spitz
Episode 48. Part 1 Insights From A Successful Career In Investment Banking & Venture Capital - Roger Spitz
Episode 47. The Science Of Conversation & Strategies To Enhance Communication
Episode 46. Empathy & Navigating The New World Of Work
Bonus Episode – Finding Your Path: Creating A Conscious And Fulfilling Career
Episode 45. Neuroscience Insights Into Interoception, Decision Making And Career Success
Episode 44. Strategies To Boost Your Job Search, Career & Master Executive Transitions
Episode 43. Take Your Shot - Strategies To Enhance Your Career And Business
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