Iztok and his co-host Henry Harteveldt talked to Jake Maloney, Senior Manager, Ecommerce at Frontier Airlines.
We were thrilled to speak with Jake because Frontier Airlines is a digital commerce powerhouse. In its June 2022 quarter, Frontier reported a record $74.96 in ancillary revenue per passenger. Jake shared how Froniter ecommerce team is organized, how they build great digital products like Discount Den, and other things that drive Frontier's ancillary revenue success.
You can find the full article with key key concepts, quotes, and other notes from this chat with Jake here:
https://diggintravel.com/airline-ancillary-revenue-leaders-frontier-airlines-case/
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