Episode 194 (Donna is based in Pennsylvania)
In this conversation with Donna Serdula we explore:
About our guest Donna Serdula:
Donna wrote a "For Dummies" book on the topic of Linkedin profiles. She started her business in 2009 and has since branded over 8,000 executives, entrepreneurs and professionals on Linkedin and beyond.
Review and upgrade your Linkedin profile by visiting
https://www.linkedin-makeover.com/order-today/
-----
Excerpts from this conversation with Donna Serdula:
The LinkedIn profile, it's not the resume. It's a digital introduction. It's a first impression, it is your manifesto.-----
If you want to be a thought leader, if you really want to dominate the platform, you want to post more than less, but at the same time, you can truly engage with your network and get seen by posting once a week.
It's not so much the quantity as much as it's the quality.
-----
LinkedIn wants fresh profiles showing up active people, people who have something to say. So by making sure that your profile is up to date, it would be more apt to show up in the search results, versus one that hasn't been touched in six months, right.
When you think of it like that, it makes sense. Keep your profile fresh, you're going to do better in search results.
-----
How do you decide when you connect versus simply let them follow?
Oh, that's a great question because there is a difference right? connection versus a Follow Follow is one one way street. It's you saying, hey, I want to subscribe to that person's updates.
Whereas when you connect, it's saying, Hey, I know this person, I like I trust this person. And not only am I subscribing to them, but they're going to subscribe to me, and they're going to be in my network, they're grew to become first degree connections, and all of their connections are going to become second degree connections, and all of those connections, connections are going to become third degree connections.
So it really does extend your reach when you connect, when that's a good thing.
-----
----more----
Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We’ll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self.In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more.
Your host is George Torok
George is a specialist in communication skills. Especially presentation. He’s fascinated by the links between communication and influencing behaviors. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success.
Connect with George
www.SpeechCoachforExecutives.com
https://www.linkedin.com/in/georgetorokpresentations/
https://www.youtube.com/user/presentationskills
https://www.instagram.com/georgetorok/
Your Body Talks About You: Richard Newman
Facilitate and Lead Productive Meetings: Mark Ellwood
Intuition, the secret backdoor communication channel: Sunil Godse
I dare you, Make me Laugh: June Cline
What Message are You Telling Yourself? Terry Tucker
All staff can be marketers: Laura Templeton
How to Identify and Influence Company Culture : Michael Grochmal
Does your customer service truly serve the customer? Zak Garside
How to Score High Ticket Sales: Craig Andrews
Is your content marketing working for you? Hannah Acosta
Weed Words: You Guys
What’s your point and how to convey it: Joel Schwartzberg
Make Messages Stick with Brain Glue: James I. Bond
Weed Words: Living under a rock
Selling has changed. Have you adapted? Jim Pancero
Weed Words: Very
Harness the Power of the Pause when Speaking
Weed Words: Thanks for having me
The Battle Between Sales & Marketing: Gary Garth
Weed Words: A bunch
Create your
podcast in
minutes
It is Free
Navigating Life After 40
LifeBlood
Science of Reading: The Podcast
The Minimal Mom
Financial Coaching for Women: How To Budget, Manage Money, Pay Off Debt, Save Money, Paycheck Plans