Instagram Live is launching a new feature that’s simple in nature—but the implications create a smoother experience for users. Live videos typically only live on Instagram for 24 hours, but Instagram has been beta testing this new feature AND it should be completely rolled out by May 14th. What is it? Listen to this Monday Marketing Minisode to find out!
What You’ll Hear On This Episode of Wingnut SocialDrumroll: You can now share Instagram Live videos directly to your IGTV with the press of a button! Darla points out that previously you had to download a live video, then re-upload it to IGTV. It can be a painstakingly time-consuming process that deters you from doing it in the first place. Now the process is streamlined and user friendly.
Even better—Instagram Live usage is up 70% right now. Take advantage of that extra traffic—especially because the app sends out notifications to your friends to let them know you’re going live. Jump on the video bandwagon and create content for your IGTV library. If you’re like Darla and are better doing off-the-cuff live videos, this is the game-changer and time-saver you’ve been waiting for.
How to make Instagram Live work for your Design BizIt’s time to take advantage of being able to produce content on-the-spot. Are you doing a virtual walk-through of a space that you want to save to IGTV? What about a check-in at a workshop? Share some textiles and fabrics with your viewers? You can take all of this content and have it live on IGTV.
Even better—especially with Facebook already on board—Instagram is beta-testing monetizing your IGTV. Instagram’s biggest competitor is YouTube, and the changes they’re making might start leveling the playing field. Only time will tell. But video is THE new trend that will continue. Don’t miss out!
Connect With Darla & Wingnut Social
Subscribe to The Wingnut Social Podcast on iTunes, Google Podcasts, or TuneIn
Audio Production and Show notes by
PODCAST FAST TRACK
https://www.podcastfasttrack.com
How Brett + Giselle Sugerman Found Phenomenal Success on Instagram - Episode 239
Pivot Your Business with a Strategic Business Coach [Like Michele Williams] - Episode 238
Kathleen Jennison’s 7-Step Cheat Sheet for New Interior Designers - Episode 237
How to Balance your Marriage + Business + Self [with LMFT Amber Hawley] - Episode 236
Break Boundaries as a Female Founder with Casey Gromer - Episode 235
Convert Calls to Clients with Nikki Rausch [Throwback] - Episode 234
Wingnut REPLAY: Reach Your Soul Goals with Anna Tsui - Episode 233
Achieve Massive Business Growth with Monique Allen's Methods - Episode 232
Infuse More Joy in Your Life with Tanya Dalton - Episode 231
Learn to Rewire Your Brain Patterns with Adele Spraggon - Episode 230
Niche Until it Hurts: Erica Reiner’s Love for Eco-Friendly Design - Episode 229
Why You Should Use Case Studies to Boost Your Business - Episode 228
Overcome Your Limiting Beliefs to Charge What You’re Worth [Sarah Schneider] - Episode 227
How Using a UTM Will Transform your Marketing Metrics with Chris Mercer - Episode 226
An Unexpected Way Designers can Leverage Pinterest per Chandler Oldham - Episode 225
Interior Designers: You NEED to Network with Realtors [per Eric Reeves] - Episode 224
Rachel Gill’s Spectacular Success with Client-Facing Facebook Groups - Episode 223
Crappy Copywriting: How to Be More Marketable with Gregory Anne Cox - Episode 222
Conversational Commerce is the Way of the Future [According to Paul Ace] - Episode 221
Overcome Your Inner Shadows to Reach Your Soul Goals (with Anna Tsui) - Episode 220
Create your
podcast in
minutes
It is Free
Dear Alice | Interior Design
99% Invisible
The John Clay Wolfe Show
Anne of Green Gables
A Tale of Two Cities
Women Designers You Should Know
Design Better