Imagine if your prospect understood the value of your solution as well as you did. It would make purchasing your product or service a no-brainer, right?
But how do you package that value together and deliver it in a way that's educational, engaging and transformative enough for someone to buy?
Here at WireBuzz, we've been helping our clients create selling sequences that path prospects all the way through the buyer's journey, from awareness to purchase.
And it always starts with context ...because context is king.
Great marketers (and copywriters) understand context better than anyone. They can step into their prospect's shoes and join the conversation that's already happening in their head.
From there, your content just needs to align with your customer's journey so they can glide through the buyer’s journey quickly — like a slip 'n slide.
This is how smart marketers control the sales process and predict ROI. And when you add in video, you get even better results.
So if you're excited to learn more about creating an on-demand sales experience that your customers actually enjoy and end with them wanting to buy, then you're going to love this episode of Video Marketing Mastery.
Ep. 457: How to Use Video in Personal Relationships
Ep. 456: How Todd Used a Personalized Follow Up Video to Advance a Key Relationship
Ep. 455: Are you Carrying Baggage or Fuel?
Ep. 454: How to Use Video to Ice Break Cold Prospects
Ep. 453: Fast Immediate Reactions Are Dangerous
Ep. 452: David Meerman Scott on the Neuroscience of Proximity in Video
Ep. 451: Funny Moments Inside the Tony Robbins Green Room
Ep. 450: Go in the Car with Todd and his Team before his Tony Robbins Keynote
Ep. 449: Convert More Remote Buyers with a Strategy that Hits Home!
Ep. 448: How Todd's Training with a Client Generated $119M Using his Strategies
Ep. 447: How to Prepare Yourself for the Details so you can Win
Ep. 446: Why Event Marketing ROI Starts with Persona Segmentation
Ep. 444: The Butta Cakes Entrepreneurial Success Story
Ep. 443: How to Leverage FOMO at your Events
Ep. 442: 3 Biggest Mistakes Businesses Make With Hybrid, Virtual, and In-Person Events
Ep. 441: 6 Ways to Amplify your Event Marketing
Ep. 440: Todd Answers Questions About Video for Physical Products
Ep. 439: US Olympian Athlete Asks Todd How to Prepare for Interviews
Ep. 438: Google's "Seek to Action" for Key Moments in Video Search
Ep. 437: Listen to Todd's Interview on The Enlightened Executive w/ Susan Drumm
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