The 10 Minute Healthcare Marketing Podcast
Business:Marketing
Quote of the day: “Opportunity does not knock, it presents itself when you beat down the door.” – Kyle Chandler
94% of first impressions are influenced by the design of a site – Research Gate
Ask yourself: Is it better to be Fancy or Functional?
You can have both but when you start adding a bunch of fancy add-on to your site, you risk the possibility of losing conversions.
According to KissMetrics, a website that has even a 1 second delay can lose 7% of conversions or more.
Be focused on User Experience above everything else. How easily can someone find what they’re looking for when they come to your site? How clear is the message you’re trying to portray? If someone can find exactly what they need within a second, their chances of getting in contact are much higher. It’s important that that information is presented front and center.
Show OffLet people know why they should do business with you. What separates you from other practices? Put your value proposition and social proof in an easily seen spot on your site. Social proof can be in the forms of awards you’ve won, recognition received, AAA rating with BBB, and reviews from patients.
Experiment ElsewhereYour main practice’s website isn’t the place to try new and funky things. Your main website is where you want to have something that you’ve already proven works. Test out new themes, designs, and content on another site that is for experimenting!
If you’re thinking about redesigning your website, check out our free report at http://titanwebagency.com/website. The report will go over the Top 10 SEO mistakes that people make when redesigning their website and how to avoid them!
Be sure to follow us on Twitter @TitanWebAgency to keep up to date on all of our latest news!
Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off. You can pick it up at: http://titanwebagency.com/report
Check out the show notes at:
titanwebagency.com/podcast/085
Connect With Us:
·Follow us on Twitter: @titanwebagency
·And on Facebook: Titan Web Agency Facebook Page
·Join our Facebook Group
·Subscribe in iTunes
How Can You Find A Reputable Dental SEO and Online Marketing Company?
Getting Started With A Blog for Your Healthcare Practice
How a Doctor Can Succeed With Email Marketing
How You Can Get Good Reviews & Use Them to Get More Patients
3 Strategies to Increase Your Website Traffic
7 Ways to Make Your Blog a Success
What is a Citation? Where do I get them?
How can I Improve my Search Rankings?
An Introduction to Social Media for Doctors
4 Local SEO Tips for Doctors to Show Up Higher in the Search Results
7 Ways You Can Rank Higher in Search Results by Learning from Your Competitors
7 Reasons Your Healthcare Practice Should Start Blogging Today
5 Ways You Can Create Loyal Patients to Build a Thriving Practice
3 Reasons Why Your Website Isn't Bringing in New Patients
3 Marketing Tricks to Explode the Growth of Your Practice
Three Ways You Can Get to Googles' First Page
What are backinks? Do I need them? How can I get them?
How does Google determine who to show up in the search results?
Q and A Episode, Listener Questions
Everything Google My Business. Setting it up, and Optimizing it.
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