The Passle Podcast - CMO Series
Business:Marketing
On our recent CMO Series Webinar Will Eke was delighted to be joined by Michael Rynowecer, President of BTI Consulting Group to delve into their insights on CMO mobility and the opportunities for law firms and marketers in today’s climate.
A summary of the session, along with the video recording, is available here.
During the Webinar, Michael and Will explored:
Episode 7. Eva Wisnik on the state of the talent market in Professional Services Marketing & Business Development
Episode 6. Yasemin Baird of Montagu Evans on Leadership and Achieving Success in Professional Services Marketing
Episode 5. Barbara Koenen-Geerdink of Ince on how to support your firms fee earners in their BD activities
Episode 4. Kimberley Rennick of Allen & Overy on the purpose and direction of marketing in 2021
Episode 3. Barney O'Kelly of Hagen Communications on the role of content in professional services marketing
Episode 2. Kevin Iredell of Lowenstein Sandler on the digital transformation of law firms
Episode 1. Rebecca Edwards of Williams Mullen on lessons learned from 2020
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