There is an old expression, that you can't put lipsitck on a pig. Basically there are some things which are too ugly to fix with a little makeup. Talking with Sara Mannix of Mannix Marketing, Lorraine discovered the same is true for websites.
Sometimes what a customer wants to is drive traffic to their website and that won't be very effective if the website itself isn't state of the art.
Lorraine and Sara talk about the good, bad and ugly of getting to the 'why' of your brand.
More Than a Few Words is a production of Roundpeg.
#925 Call Visitors to Action
#924 Your Next Hire
#923 What is Your Brand Position
#922 A Short Letter is Hard to Write
#921 Where are Your Keys?
#920 Don’t be a Rotten Apple
#919 Managing the Content Beast
#918 Live Life By Design
#917 You Can Not Be All Things to All People
#916 Buy, Don’t Build
#915 Dance withTime
#914 Seven Figure Sales Teams
#913 - Creating Content for People With Short Attention Spans
#912 Lessons from Retail
#911 Building Community
#910 - Smats, Guts, Luck and Friends
#909 Use AI for Your Home Page
#908 - Do You Have a Peer Group? You Should
#907 Evaluate and Embrace New Technology
#906 Let AI Tell Your Story
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