Elizabeth Averyanova left the United States and moved to Europe, where she helps real estate agents grow their brand and their business online through digital marketing. She helps real estate agents get serious about their brand through consistent messaging, marketing, and setting goals about the kinds of clients they want to have and how to reach them. She also emphasizes the importance of first identifying the attributes of what represents you and your brand before going down the path of building a website and a social media presence. The branding process and strategy will become the foundation of everything regarding your messaging and how you represent yourself online.
Join Elizabeth Averyanova and Host Dan Lesniak as they discuss…
∙ Being clear, consistent, and focused on what you are conveying about your personal brand.
∙ Building your website and social media presence after identifying the elements of your brand.
∙ Why a DIY approach to branding, website, and social media is usually not the best approach.
∙ Identify the types of clients you love and how to reach the kind of people you want to do business with.
QUOTES TO SHARE
💬 “A big common mistake we see or, or a place where we see that people are when they're coming to us is there's probably not much of an online presence, or they've tried to DIY it up to this point.” – Elizabeth Averyanova
💬 “If you want to grow, if you want to scale, you can't be the best at everything.” - Elizabeth Averyanova
💬 “It's really important to get clear on your goals in in your business with real estate.” - Elizabeth Averyanova
💬 “That's a really easy starting point – to figure out the characteristics of that dream client you had.” – Elizabeth Averyanova
RESOURCES:
https://www.studioclassica.com
Luxury Real Estate Breakthrough – With Matt Lionetti
The ‘Lazy’ Agent’s Guide to Doing 20 Deals a Year – With Steven Ross
Amanda Williams on Scaling Your Business
What it Takes to Be a Leader in Real Estate
Disappearing Opportunities in Real Estate Social Media
Aaron Grushow’s Strategy for Generating Leads via Social Media
Build a Multifamily Empire (Without Using Your Own Money) with Mel & Dave Dupuis
Going Viral: Social Media Expert Shares Best Practices – With Josh Ordonez
[#267] How Peter Torkan Sold 8 Figures in Luxury Real Estate Via Instagram
[#266] How to Grow a Social Media Following
[#265] How Agents Break Through – Without Burning Out
[#264] Leading a Successful Real Estate Agency
[#263] The Secret Weapon of Top-Producing Agents
[#262] Amberly Lago on Being Resilient and Motivated
[#261] The Right Way to Hire For Your Real Estate Business
[#260] Ryan Stewart on Digital Marketing Strategies in Real Estate
[#259] How a Concussion Saved Coach Josh Perry’s Life
[#258] Jeffrey Holst Shares His Keys to Real Estate Investing
[#257] JT Foxx on How to Grow to 6 Figures (and Beyond) in Real Estate
[#256] Mastering Brand Consulting with Deon Bonaparte
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money