This episode picks up in part two of my conversation with Jon Stine of the Open Voice Network. We talked about developing neutral guidelines and structures and ethics need to be put in place for the voice-first industry at large. This will help companies and consumers find voice more “user friendly”. It will increase usage and traffic which is good for the industry as a whole.
Organizations like OVN are so absolutely necessary right now in this nascent stage of voice. Check it out, support it, share it! You can also find them and Jon on Linkedin.
My new course Sound’s Power and Influence in Marketing is now available at www.soundinmarketing.com. I’m super happy to share with you all the years of research and knowledge that went into creating this course. I’m confident that you’ll learn a lot and my goal is that you’ll be able to easily apply it to your brand or company. So head on over to the site to preview the trailer, view the curriculum, and sign up for a dose of sound in marketing.
If your company is ready to explore sound in its marketing, Dreamr Productions would love to help. We produce branded podcasts, sonic logos, and strategize branded sound plans. Send us a message at Dreamr Productions or connect with me on Linkedin, Twitter, and Facebook.
Lastly, the Sound In Marketing podcast can be found here and on all the usual podcast players. Spread the word and tell your friends.
The Sound In Marketing podcast is produced by Dreamr Productions and hosted, written, and edited by me, Jeanna Isham.
Let’s make this world of sound more intriguing, more unique, and more and more on brand.
Episode 107- The Home Depot Song (Part One)
Episode 106-The Aflac Duck (Part Two)
Episode 105- The Aflac Duck (Part One)
Episode 104- Chevy Silverado’s Walter the Cat (Part Two)
Episode 103- Chevy Silverado Walter the Cat (Part One)
Episode 102- The Sound of Corporate Sponsorship (Part Two)
Episode 101- The Sound of Corporate Sponsorship (Part One)
Episode 100- What I Have Learned So Far
Episode 99- What Is Audio Content in Conversational AI (Part Two)
Episode 98- What is Audio Content in Conversational AI (Part One)
Episode 97- What Is A Dynamic Ad (Part Two)
Episode 96- What Is A Dynamic Ad (Part One)
Episode 95- What is Sensory Perception (Part Two)
Episode 94- What is Sensory Perception (Part One)
Episode 93- What Is Synthetic Voice (Part Two)
Episode 92- What Is Synthetic Voice (Part One)
Episode 91- What Is Sonic Branding (Part Two)
Episode 90- What Is Sonic Branding (Part One)
Episode 89- What Is Sensory Marketing (Part Two)
Episode 88- What Is Sensory Marketing (Part One)
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