the 0.64% of videos with 100,000 views or more on YouTube represent 81.6% of all views on the platform.
Or, to flip that on its head, 99.36% of videos uploaded to YouTube draw less than a fifth of all views.
Pex CEO Rasty Turek suggests that “should YouTube remove [these 99.36% of] underperforming videos, they would save an astounding amount of money and still retain most of the revenue”.
over 400 hours of video are uploaded onto the platform every single minute.
Although Gaming content is YouTube’s fastest growing category of video, music is the most profitable.
Videos under the Music category are also the shortest in length and generate the most views per average video.
According to Pex, the average number of views for videos in the Music category are 16,397, at an average length of 6.8 minutes, with an average 2,411 views per minute of video content.
Music content actually only accounts for 5% of all content on YouTube, but still makes up 20% of all views.
DistroKid will also be the first distributor to implement Audible Magic’s detection tool Broad Spectrum.
An extension of Audible Magic’s ContentID service, Broad Spectrum can identify extreme manipulations of rate, pitch and tempo using only small clips of audio.
The distributor has also launched a free service called DistroLock that allows any artist to upload and register their unreleased audio files through the platform, which will encode a unique audio fingerprint and add it to Audible Magic’s registry.
A much more modern and up to date way of retaining the rights to your music than just posting a CD to yourself.
DistroKid developed this platform with Audible Magic’s insights as an industry-wide solution that will request to block the unauthorized release of an artist’s music (or “leaks”) from appearing on streaming services and social platforms.
In April CD Baby entered into a partnership with Audible Magic to identify content rights conflicts prior to delivery to a Digital Service Provider (DSP).
15/01/2018 Mates rates and manfests!
01/01/2018 Happy New Year, live jingles, good news stories + the double dare jelly bean challenge!
25/12/2017 Christmas time travellers, secret santa question time + our Facebook Live event!
18/12/2017 There's No I in Harley And Josh Show! + Star Wars (no spoilers)
11/12/2017 Lyric Writing and Happy birthday Murray with Special Guest: LUCY!!!
04/12/2017 - Blind blues aliens, Trouble Man and Mammal/Seal Hands
27/11/2017 Two Girls One Flat? MORE video Footage and Magic Shoes!
School Of Rock, The Ring Game and The BEATING Path!
13/11/2017 BEES pt II, Writing up songs and The Camera Bassman!
08/11/2017 My Diva Drummer, Cosmic Puffindoor All Dayer and The Trolley Park
30/10/2017 - Morphsuit mayhem and the spider rider coming Straight Outta Kirton!
23/10/2017 The Creep Awards + Josh's New Jingle!
16/10/2017 Purple Rain, Writing New Music and "Crappers And Crooks"?!
09/10/2017 Aaaaaaand We're Back!
25/09/2017 The One Hour Memories SPECIAL!!
18/09/2017 Vince Vaughanbat, more Horrible Sweets and Nollywood!
11/09/2017 Fashion Advice, OucHarley and Chili Willies!
04/09/2017 Swedish Chef and the awkward car chat!
31/08/2017 Car Rally's and our first show together!
21/08/2017 Crazy Golf, Hot Tubs and Marshmallows!
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