Monica Elias illustrates that getting to know your customers and creating a continuous stream of relevant content can not only keep your store top of mind with customers when they can’t get in to see you, but can inspire your customers as they plan for self-purchase and gifting opportunities. She discusses the three C’s of content (Connect, Create, and Communicate) and gives information on how to make a connection between what’s trending in the media and what you have in your store. Monica shares creative ideas on how to story tell around product and shares easy tips on how to photograph and create video to bring it to life. Additionally, she gives great ideas on how to calendar your posts and seek coop help from your vendors. Monica Elias is the founder, CEO and Executive Producer of Elias World Media, a multimedia company specializing in video production, distribution and integration of content across television and digital screens.
President of The Plumb Club, Michael Lerche Talks About The Industry Future
Maximizing The Experience
The Digital Transformation
Understanding The Benefits of Extruded Tubing and Machine Setting
Content Is King
Diamond Recycling - Your Guide to Repurposing Loose Diamonds
Pearl Care & Maintenance
Beyond Birthstones - Telling Stories with Gems
5 Tips to Modern Marketing
Lab Grown Gems & Diamonds - Become Fearless in The Age of Progression and Change
Diamond Trends in Today's World
Focus On A New Clean: Tips to Clean, Engage and Grow Revenue
Responsible Practices As A Company Strategy
10 Tips To Strengthen Your Social Media
Clicks & Mortar - Staying Relevant In Today's Marketplace
Public Relations Ground Rules - Growing Your Business Using PR
Advertising Myth-Busters - Expectancy vs. Reality
Reinvigorating Retail - Visual Merchandising Tips that Stimulate Sales
Cracking The Code on Customer Experience With Platinum
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money