Marketing your Event properly is essential to the success of your events. There are many channels where you can market events, but which ones are right for you? Facebook, Instagram, Twitter, Linkedin and other social platforms are just the beginning to getting the word out and filling your event's capacity (and meeting the event's goals.)
This week on The New Marketing Show by Trinity Web Media, Kevin & Greg discuss how to promote and market your event.
Key Takeaways
• Use Facebook/Instagram Ads or Promoted Posts and target your ideal audience's interests by geopgraphy
• 25-50 miles of the event is a good geo-radius
• Using Twitter gets more traction for intros to new audiences via retweets
• Develop a specific web page or better yet a dedicated website to disseminate the event's key information
BONUS CONTENT: Feeling Overwhelmed? You’re Not Alone.
BONUS CONTENT: Maintaining Your Brick-and-Mortar's Online Presence
BONUS CONTENT: How Will You Continue to Garner Support After Quarantine?
BONUS CONTENT: What Has Your Business Learned During Quarantine?
BONUS CONTENT: Consider What You Say & How You Say It
BONUS CONTENT: Lead Generation: Quality vs. Quantity
BONUS CONTENT: Pivoting Your Business Due to COVID-19
BONUS CONTENT: The Power of Communication & Content
BONUS CONTENT: Preparing for a Clean Handoff to Clients
BONUS CONTENT: How Is Your Team Coping?
BONUS CONTENT: Retaining Clients During Shutdown
BONUS CONTENT: Donor Fatigue
Let's Talk Blue Ocean Strategy for Small Businesses [Episode #55]
BONUS CONTENT: Is Your Business Fighting Wars, Battles or Bar Fights?
BONUS CONTENT: Stop Doing What’s Not Working, and Try Something New
5 Key Points for Staying Power [Episode #112]
BONUS CONTENT: The Value of People-to-People (P2P) Marketing
BONUS CONTENT: Optimization & Conversion
Why Content Marketing And Why Now More Than Ever [Episode #111]
BONUS CONTENT: Taking Time to Evaluate Your Business
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