The Scalable Marketing Machine Podcast
Business:Entrepreneurship
Being thrown off is unsettling. It makes me feel physically uncomfortable and a little bit scared.
As entrepreneurs, we try to plan and prepare for every situation-- but every so often, life has a different plan. Sometimes life interrupts you in a BIG way. But more often than not, it is the little, subtle things that creep into the day-to-day and create disorientation.
This stinks because it can make you feel funky, delay your progress, and cause anxiety.
Here is my story:
I’ve been working as a marketing consultant for the past 6 years. I’ve been a free agent for quite some time. But there was a stirring inside me. A yearning to uplevel. To be mentored and learn how to be a world-class marketer for high-growth companies. I found that opportunity in June and have been mentally stretched and pulled executing strategies to double and triple growth in an already 8-figure business. This job is taking up most of my time and represents a significant portion of my income.
When you take on a big project and go through a season of change/growth there are psychological ramifications. I was not prepared to experience the loss of independence, being responsible for a team of employees (dealing with politics and emotions), and having the urge to stay safe and play small.
Today I’m digging into how I’ve identified the cause and effect of my being thrown off and how I’ve navigated through my own fears and uncertainty.
Building a successful business on every level takes a different mindset to get you from where you are to where you want to be. The key is to identify this situation that might throw you off (as best you can) and prepare for it.
And if you find yourself in unfamiliar territory, give yourself a little grace. We all get thrown off sometimes.
Take a listen. 👇🏻
Ep. 149: The Leadership Meeting Cadence
Ep. 148: 5 Traits of a Great Startup Leader You Can Adopt Today
MONDAY MOTIVATION: DON’T GET SUCKED IN (TO INSTAGRAM)
Ep. 147: Starting with Systems with Ernesto Mandowsky
MONDAY MOTIVATION: ACCOUNTABILITY PARTNER
MONDAY MOTIVATION: TRACK TIME
Ep. 146: Cultivating a High-Performing Team Without Micromanagement
Ep. 145: How to Set Sales and Marketing Targets: A Step-by-Step Guide for Entrepreneurs
MONDAY MOTIVATION: CELEBRATE
Ep. 144: The Biggest Mistakes Founders Make when Building a Marketing Team and How to Avoid Them
MONDAY MOTIVATION: KEEP GOING
Ep. 143: Why your Q4 Marketing Strategy is Important for Finishing the Year Strong
Ep. 142: Where and How to Find the Best Marketing Talent
Ep. 141: 10 Ways to stand out in a crowded market place
Ep. 140: Lessons from Unicorn Founder, Suneera Madhani
Ep. 139: Customer Profile vs Customer Segment
MONDAY MOTIVATION: BUILD A TEAM
Ep. 138: Growing with Metrics: The Proven 3-Step Formula for Sustainable Growth
MONDAY MOTIVATION: LAST DAYS OF SUMMER
MONDAY MOTIVATION: WHO ARE YOU BECOMING
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