Fashion is big business! Promoting and scaling your fashion events is bigger business. On my latest podcast, I sat down with Kathy Marino of OC Fashion Week, Raad Ghantous, founder of RG & A and Kimberly Hoang with Amazing Lash Studios. Together these three are a dynamic team for creating memorable and fashionable events. Each guest brings insight on how to cover your live events and how to create successful event strategies.
I remember the first time I heard about #OCFW, I was so excited that my hometown, was finally going to have a space in the fashion industry. I started promoting the event before even reaching out to Kathy because I knew how under-served this market was. I believe this was back in 2014, during the time when I started working heavily with influencers to help promote my beauty clients products and consult with them on how to reach out to brands professionally for PR pieces. The times have definitely changed since then, with me at the forefront of each movement taking it all in.
I was recently asked if my tips on the show help with any business sector and strategy and not just with those entrepreneurs in the beauty wheelhouse - Absolutely! If you follow me, you know that I have deep roots within the beauty industry and my specialty is marketing for brands in this sector. However, my guests and I offer up tips that will help you grow your business regardless of your niche.
So, if you aren't in the fashion industry, but want to learn more about event marketing this episode is still for you! By listening to the show you will learn how to select sponsors that will resonate with your brand messaging and align with your target market, create and select appropriate and visually appealing venues, promote your event through influencer marketing, cover your live events with video content and educational scripts and much more.
OCFW is going on now! To get your daily fast pass ticket read what Kathy says in the comment section on this post. To purchase your ticket, check out the the scoop here.
What was your favorite tip that you heard in today’s show? Do you have any video applications that you would like to share? Comment below with your advice, feedback or questions.
To be a guest on the show, please contact Unite Socially.
Overcoming Fear Of Success
Curating Social Content For Your Fashion Show with RoseMarie Macklin
Tricks To Getting Subscribers To Your YouTube Channel with Amanda Bucci
How To Create & Edit Makeup Tutorial Videos With Erin Kelly
Using Facebook For Marketing Your Events With Jessie Dib
How To Launch A Successful Beauty App with Chad Law
Snap Chat Tips For Your Jewelry Business With Nasim Nelson
How To Be A Successful Artist With Wendy Buiter
Secrets To Being Sexy & Successful With Tina Aldatz
Finding Peace On & Off Your Mat With Christy Curtis
Tips For Reducing Stress With Dr. Erin Stair
Branding In The Beauty Industry With Megan O'Brien
How To Balance Life With The Art Of Blogging With Zuma Ayriyan
Flocked Cosmetics
Heidi Nazarduin: Blogging & Building Your Network
The Culprits of Anti-Aging with Dr. Sorato & Dr. Meli
Badger Balm: The Story Behind Organic Body Care Products
How To Build Your Fashion Line & Get Noticed
How To Build Your Fashion Line & Get Noticed
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
Online Marketing Made Easy with Amy Porterfield