People leave money on the table when they don’t patch up their marketing. How do you figure out what mistakes you’re making? What’s limiting your results, even when you apply maximum effort? On this episode, I explain the 3 areas you should be mastering to avoid spending too much time on unimportant tasks and too little time doing the things that matter.
If you don’t make people think they have to work with you, you’re leaving money on the table. -Doren Aldana
Takeaways
I start the episode by recounting an experience I had a while back. The car we were given on vacation had a broken gas pedal. This meant that pressing the pedal not only failed to make us go any faster, but it also wasted the gas. After sharing this, I explain how a lot of mortgage professionals are effectively enacting the same thing: wasting time on tasks that aren’t getting them anywhere.
We also discussed:
The best way to keep your marketing strong is by streamlining your process. Stop overcomplicating your business by trying to wear too many hats. You’re working too hard by doing that. Work smarter, and focus on 3 areas of mastery, rather than several areas of mediocrity.
3 Steps to Creating a Breakthrough in Your Purchase Pipeline... Without Cold Calling, Begging, or Bribing
How Erica Dose Went From a 4-Year Rut of Stagnation to DOUBLING Her Purchase Business in Just 3 Months (Without Cold Calling)
How Having Less Realtor Partners Actually Makes You More Money
3 Hidden Obstacles to Success That Stop Most Mortgage Pros From Living Their Dream
7 Reasons Why It Pays to Proactively Pursue the Purchase Market (Even in a Refi Boom)
The Top 5 Ways Mortgage Pros Sabotage Their Success
How Jed Barker 5X'D His Income In 60 Days With Zero Cold Calling
What's The Shortest Path to the Cash?
Why Settling for "Good" Holds You Back From Achieving GREATNESS!
Why Mortgage Pros Fail & Fall Way Short Of Their Full Potential
Once You Master This Process, You’ll Get 3+ Deals Per Month For Every 100 Past Clients In Your Database
How to Overcome Fear of Rejection and Get Your Power Back
How to Stop Being the "Bottleneck" In Your Busin
Why Realtors Don’t Give You the Time of Day and How to Fix It
Busting the "I've Already Got a Mortgage Lender" Objection
The 3 Types of Fear that Stop Mortgage Pros from Achieving Their Dreams
Why Focusing Solely on Refi's to the Neglect of Purchase Business is Stupid (and How to Build Stability Through Diversification)
How to Attract New Top-Producing Realtors Partners While In Quarantine (Without Cold Calling or Even Meeting in Person)
How to EXPAND Your Market Share While Everyone Else is CONTRACTING
COVID-19 Client Celebrations
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