Episode 158 - Making My Book with Maria Antonia Silva and Morgan Hume
In this episode of my podcast, I talk with Maria Antonia Silva and Morgan Hume about the making of my new book, Twenty Jobs, Twenty Lessons - a Long, Strange Career in Marketing, from Junk Mail to Social Media.
Maria was the designer of the book and Morgan the editor. Both of them are recent graduates of Suffolk University in Boston, where I am an adjunct professor. I can't thank them enough for their skills, talent and support.
Like an Ice Cream Truck on Social Media
The Three A's of Social Media
Use Social Media as an Ice-Breaker
Getting Attention on Social Media
How Do You Score on Social Media?
Three Trends in Marketing to Watch
Use Social Media Like Chloe Kim
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