ERIC GOES LIVE FROM WOMEN IN HVACR! On this episode, we are joined by Carrie Fraser from Nexstar Network.
Nexstar is a member-owned organization serving the trades. Carrie says that Nexstar's goal is to coach and train the world's best tradespeople to become the best business people.
Carrie has been with Nexstar for a little over 5 years. Her advice to those in the trades is to be able to adapt, and be consistent.
Carrie puts emphasis on the importance of pairing up with a best practices group and putting time and effort into the people on your team.
Morning Marketing Update
Understanding Metrics: Having Clarity & Data
Entering Growth Mode
Implement and Execute
Overcoming Obstacles in a Family-Run Business
The Importance of Asking Questions
Marketing Strategy: Making Data Driven Decisions
Monitoring Current Trends
Get out of Obscurity with Personal Branding
How to Utilize Software to Increase Efficiency
The Science Side of Marketing
IAQ Q&A’s
How to Perfect the Review Process
The Best Practices for Advertising with Yelp
The Biggest Website Mistakes You Can Make
Keeping Your Talent Pipeline Full With Nathan Coker
Promoting Women in the Trades with the Lady Titans
The Power of Proper Planning
Why You Should Start a Podcast
The Value of Having Great People
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