Social media plays an increasingly important role in elections globally and is expected to be a key feature of the 2024 Indian elections. Campaigns on social media involve utilising the volatile nature of the medium and capitalising on communicating directly with voters. Dr Joyojeet Pal takes us through potential strategies that each party may use to connect with voters. He also explains the psyche behind certain posts and trends that may take shape over the election. Ms. Tanujja Dadlani, Research Analyst, ISAS, is in conversation with Dr Joyojeet Pal, Associate Professor, University of Michigan, to discuss the role of social media in the upcoming Indian elections.
Episode 26: India's Response to COVID-19
Episode 25: Sri Lanka - At New Crossroads ?
Episode 24: Third Pillar - Reviving Communities to Preserve Capitalism
Episode 23: Balancing the Triangle - China’s Tryst with Pakistan and India
Episode 22: India’s Strategic Relations - US, China and Pakistan
Episode 21: Flushing Out India’s Water Needs
Episode 20: Boosting India’s Retail Sector
Episode 19: The Indian Economy - Rebounding ?
Episode 18: The G7 Summit - India Enters the Ring
Episode 17: Mr Arun Jaitley - The Consensus Builder
Episode 16: Whose Cake is it ?
Episode 15: Imran Khan’s First Year in Office
Episode 14: Article 370 - What next for India?
Episode 13: Ecommerce in India
Episode 12: China and the US in South Asia - Conflicting Interests?
Episode 11: The China-India Relationship - A Chinese Perspective
Episode 10: Imran Khan’s Visit to the US
Episode 9: India’s Space Mission
Episode 8: The 2019 Cricket World Cup - Stoking the Debate
Episode 7: Bangladesh and China Get Closer
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